# Fiery Cheese Crisps Whisps Snacks' Newest Flaming Hot & Spicy Flavor Was Inspired by Chips By Laura McQuarrie | Published 2020-10-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cheese-crisp References: [prnewswire](https://www.prnewswire.com/news-releases/whisps-kicks-things-up-with-its-new-hot--spicy-cheese-crisps-301156003.html) & [whisps](https://www.whisps.com) Whisps Snacks is introducing a brand-new chip-inspired flavor, Hot & Spicy Cheese Crisps, and it's a snack that's made with 100% real cheddar cheese. This cheese snack follows the launch of flavors like Tangy [Ranch](https://www.trendhunter.com/trends/doritos-flamin-hot-cool-ranch) and Nacho and it introduces the brand's own take on a flaming hot and [spicy chip](https://www.trendhunter.com/trends/walkers-extra-flamin-hot). The Hot & Spicy Whisps fuse the flavors of exclusively aged cheddar with spices to create an experience that promises to have "snackers' eyes watering and leave them coming back for more." The Hot & Spicy Cheese Crisps created by artisanal cheesemakers share 10 grams of protein and just two grams of carbs per serving, plus the benefits of a snack that's keto-friendly, gluten-free and suitable for vegetarians. The Hot & Spicy Whisps are now available exclusively at [Target](https://www.trendhunter.com/trends/protein-chips1). Image Credit: Whisps Snacks ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 6% | Activity: 12% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Spicy Cheese Snacks:** The introduction of hot and spicy cheese crisps by Whisps Snacks presents a trend in the cheese snack industry towards bolder flavors and experimentation. - **Keto-friendly Snacks:** The trend for keto-friendly snacks like Whisps' Hot & Spicy Cheese Crisps involves tapping into the growing consumer demand for healthier snack options. - **Artisanal Cheese Production:** Whisps Snacks' cheese crisps present an opportunity for disruptive innovation in the cheese-making industry by experimenting with unique and adventurous flavors. ### Industries Being Reshaped - **Snack Food Industry:** The introduction of hot and spicy cheese crisps presents a trend of experimenting with bolder flavors, and offers an opportunity for companies to capitalize on consumer interest in unique and novel snacks. - **Keto Diet Industry:** The rise of keto-friendly snacks reflects a trend in the health and wellness industry towards low-carb and low-sugar options, and presents opportunities for innovation in the development of healthy snack products. - **Cheese Production Industry:** The trend towards hot and spicy cheese snacks, like Whisps' Hot & Spicy Cheese Crisps, presents opportunities for cheese makers to experiment with new flavors and production methods to create unique and innovative products. ## Related on Trend Hunter - [Seasoned Puffed Cheese Snacks](https://www.trendhunter.com/trends/whisps-snack.md) - [Crunchy Baked Cheese Snacks](https://www.trendhunter.com/trends/whisps-popped.md) - [Crunchy Cheese-Flavored Popcorns](https://www.trendhunter.com/trends/whisps.md) - [Piquant Cheese Protein Chips](https://www.trendhunter.com/trends/wilde-protein-chips-spicy-queso.md) - [Spicy Cheddar Thins](https://www.trendhunter.com/trends/cheddar-thins.md) - [Spicy Protein Snacks](https://www.trendhunter.com/trends/hot-n-spicy-cheesy-crackers.md) - [Crunchy Cheese Seasonings](https://www.trendhunter.com/trends/cheese-crumbs.md) - [Spicy Cheesy Crackers](https://www.trendhunter.com/trends/cheezit-spicy-buffalo.md) - [Fiery Nacho-Flavored Crisps](https://www.trendhunter.com/trends/scorchin-wavy-loaded-nachos.md)