# Limited-Edition Make-Up Bundles This Cheekbone Beauty Bundle Boasts the Brand's Boldest Products By Kalin Ned | Published 2023-06-21 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/cheekbone-beauty-bundle References: [cheekbonebeauty](https://www.cheekbonebeauty.com/products/new-combo-2) This limited-edition [Cheekbone Beauty](https://www.trendhunter.com/trends/nice-cans-x-cheekbone-beauty) bundle was launched to celebrate Indigenous History Month. The kit contains a collection of the [Indigenous-owned brand's](https://www.trendhunter.com/trends/ravensong) boldest make-up products. The vivid color and pattern composition pay homage to *Memengwaa*—which is the Ojibwe word for a butterfly. As a symbol of the people's strength and beauty, the theme of the Cheekbone Beauty bundle relates to the brand's mission of empowering and uplifting Indigenous voices. The [limited-edition kit](https://www.trendhunter.com/trends/soft-matte-makeup) includes the lightweight and moisturizing Harmony Lipgloss, the ultra-pigmented SUSTAIN Lipstick, and the buildable Balance Blush + Bronzer duo. All formulas are vegan and offered in refillable packaging, displaying the brand's strong commitment to sustainability. In addition to the celebratory beauty bundle, Cheekbone Beauty also launches a narrated campaign video. Image Credit: Cheekbone Beauty ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 89% | Activity: 78% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Indigenous-owned Brands:** Disruptive innovation opportunity: Create more platforms and collaborations to support and promote Indigenous-owned brands in the beauty industry. - **Sustainable Beauty:** Disruptive innovation opportunity: Develop innovative and eco-friendly packaging solutions for beauty products that prioritize sustainability. - **Empowering Indigenous Voices:** Disruptive innovation opportunity: Implement inclusive marketing strategies that uplift and highlight Indigenous voices and cultures in the beauty industry. ### Sectors Adopting This - **Beauty:** Disruptive innovation opportunity: Integrate storytelling and cultural elements into product launches to create a unique and meaningful brand experience for customers. - **Sustainability:** Disruptive innovation opportunity: Collaborate with beauty brands to develop sustainable practices and solutions that reduce the industry's environmental impact. - **Marketing:** Disruptive innovation opportunity: Innovate inclusive marketing strategies that celebrate diversity and empower underrepresented communities in the beauty industry. ## Related on Trend Hunter - [Purposeful Limited-Edition Lipsticks](https://www.trendhunter.com/trends/nice-cans-x-cheekbone-beauty.md) - [Limited-Edition Healing Lip Oils](https://www.trendhunter.com/trends/healing-lip-oil.md) - [Curated Canadian Beauty Sets](https://www.trendhunter.com/trends/the-beauty-edit-vol-1.md) - [Indigenous-Supporting Cosmetics Brands](https://www.trendhunter.com/trends/warrior-rewards.md) - [Accessibility Beauty Bundles](https://www.trendhunter.com/trends/beauty-for-every-eye.md) - [Accessible Makeup Palettes](https://www.trendhunter.com/trends/shine-foundation-and-cheekbone-beauty.md) - [Celeb-Approved Cosmetic Bundles](https://www.trendhunter.com/trends/kevyn-aucoin-beauty.md) - [Limited-Edition Spring-Inspired Cosmetic Products](https://www.trendhunter.com/trends/springinspired-cosmetic.md) - [Indigenous-Designed Haircare Sets](https://www.trendhunter.com/trends/alanah-jewell.md)