# Oil-Included Cheek Palettes The Bobbi Brown x Ulla Johnson Ynez Cheek Palette Includes a Face Oil By Laura McQuarrie | Published 2019-03-01 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/cheek-palette References: [allure](https://www.allure.com/gallery/best-new-makeup-launches-march-2019) & [ullajohnson](https://ullajohnson.com/esme-cheek-palette-rose) It's common for many makeup palettes with powdered products to include an applicator of some sort but the Bobbi Brown x Ulla Johnson Ynez Cheek Palette sets itself apart by including a small vial of face oil. Like many makeup products for the cheeks, these ones in Rose and Bronze help to create a [luminous glow with highlighter and rouge](https://www.trendhunter.com/trends/cheek-kiss-liquid-blush-glow). With the rise of K-beauty and "glass skin" that appears so dewy and fresh that it is virtually transparent, these cheek palettes help to create a next-level glowing look. When applied over makeup, the Extra Face Oil is said to create a [dewy, shimmery finish](https://www.trendhunter.com/trends/futurist-blushmaker-dewy-cheek). Korean beauty is reshaping the way makeup is formulated, sold and applied in many countries by emphasizing a [skincare-first approach](https://www.trendhunter.com/trends/nourishing-hues-collection) that is nourishing and leaves skin looking radiantly healthy. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 19% | Activity: 29% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Oil-included Cheek Palettes:** Makeup palettes with face oil as an inclusion are becoming popular allowing for a more luminous and healthy finish. - **Glass Skin Emphasis:** K-beauty's emphasis on glass skin is shifting makeup trends towards nourishing and healthy-looking skin. - **Skincare-first Approach:** A new emphasis on skincare-first approach is causing makeup brands to focus on nourishing and healthy-looking skin. ### Who This Affects Most - **Cosmetics:** Cosmetics industry will have to focus on skincare-first approach and include nourishing products in their offerings to match the latest trends. - **Beauty Salons:** Beauty salons will have to focus on using only high-quality and nourishing products to stay ahead of the trends. - **Fashion:** Fashion industry needs to stay abreast of the latest cosmetic trends in order to find innovative ways to match and enhance the fashion trends. ## Related on Trend Hunter - [Buttery Face Palettes](https://www.trendhunter.com/trends/halo-sculpt.md) - [Take-Anywhere Beauty Balms](https://www.trendhunter.com/trends/miracle-balm-palette.md) - [Multi-Use Beauty Oils](https://www.trendhunter.com/trends/black-honey.md) - [Hydrating Multi-Stick Balms](https://www.trendhunter.com/trends/kaja-dewy-bar.md) - [Limited-Edition Healing Lip Oils](https://www.trendhunter.com/trends/healing-lip-oil.md) - [Multi-Purpose Blush Product Lines](https://www.trendhunter.com/trends/ontheglow-blush.md) - [Painterly Marbled Blushes](https://www.trendhunter.com/trends/bisou-blush.md) - [Tea-Infused Cream Blushes](https://www.trendhunter.com/trends/pinch-my-cheeks-softblur-cream-blush.md) - [Vibrant Water-Cream Blushes](https://www.trendhunter.com/trends/futurist-blushmaker-dewy-cheek.md)