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# Luxe Heritage T-Shirt Designs
Burberry's Checked-Sleeve Shirt Features the Iconic Plaid Pattern

By Madison Mackay | Published 2018-04-24 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/checkedsleeve-shirt
References: [hypebae](https://hypebae.com/2018/4/burberry-plaid-check-sleeve-white-t-shirt) & [selfridges](http://www.selfridges.com/US/en/cat/burberry-checked-sleeve-cotton-jersey-t-shirt_189-72019980-4072349/?previewAttribute=White)

Classic luxurious fashion brand [Burberry](https://www.trendhunter.com/trends/terrace-sneaker) created the new checked-sleeve shirt that features the [iconic plaid pattern](https://www.trendhunter.com/trends/special-vinyl-record) that the brand is famous for.

The [classic t-shirt](https://www.trendhunter.com/trends/john-pawson-1) was designed to be a wardrobe staple, made of a breathable and soft cotton fabric in a stark white shade. The round neck and medium length sleeves add into the timeless look, adding the famous house check in the treasured colorway on the over-sized sleeve creates a unique yet sophisticated style. The brand's classic attention to detail is noticeable on the shirt, boasting hand-stitching and impeccable sizing.

Burberry's new checked-sleeve shirt pays homage to the loved style, giving off a look that blends vintage with modern style. The new piece is available online now starting at $225.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 31% | Activity: 4% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### Why This Trend Is Growing

- **Heritage-inspired Fashion:** Disruptive innovation opportunities include blending classic and modern elements in clothing designs.
- **Iconic Brand Patterns:** Opportunities lie in incorporating famous brand patterns into new and unique clothing pieces.
- **Attention to Detail:** Innovative opportunities involve emphasizing hand-stitching and impeccable sizing in fashion designs.

### Industries Being Reshaped

- **Luxury Fashion:** Innovative disruptions can be brought by introducing heritage-inspired designs and attention to detail in luxury fashion brands.
- **Apparel Manufacturing:** Incorporating iconic brand patterns into new clothing pieces can bring about disruptive innovation opportunities in the apparel manufacturing industry.
- **E-commerce:** Online availability of heritage-inspired clothing pieces at a luxury price point presents a disruptive opportunity in the e-commerce industry.

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