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# Fashion Designer Hotels
Fendi Works with the Chateau Group to Build a Getaway in Miami

By Jamie Danielle Munro | Published 2014-07-30 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/chateau-group
References: [designboom](http://www.designboom.com/architecture/fendi-chateau-ocean-condos-miami-07-30-2014/) & [fendi](http://www.fendi.com/it/it)

The [Chateau Group](https://www.trendhunter.com/trends/chteau-la-banquire) has teamed up with fashion powerhouse [Fendi](https://www.trendhunter.com/trends/production-factory) to build a luxury getaway in Miami. Considering the area is known for its luxurious ways and disposable income, putting a hotel like this in the city is sure to book up fast.

What's distinct about the design is the outside structure, which takes on a wave-like form, similar to the ocean at its doorstep. A pool is laid out in front of the hotel, with the beach not far behind if guests prefer jumping in the sea. The design is set to be complete in 2015, so hopefully everything goes according to plan as rooms will surely book up fast with this hotel by Fendi and Chateau Group.

Photo Credits: [designboom](http://www.designboom.com/architecture/fendi-chateau-ocean-condos-miami-07-30-2014/), [fendi](http://www.fendi.com/it/it)

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 51% | Activity: 49% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Hip Hotels](https://www.trendhunter.com/hiphotels)

## Key Themes

### Why This Trend Is Growing

- **Luxury Designer Hotels:** There is an opportunity to partner with top fashion designers to create designer hotels that cater to the luxury clientele.
- **Unique Architectural Designs in Hotels:** Hotels that incorporate unique and interesting architectural designs can help boost their appeal and attract guests looking for a memorable experience.
- **Hotels by the Beach:** The growing trend of hotels being built by the beach is an opportunity to capitalize on the desire of people to vacation near the water.

### Industries Being Reshaped

- **Hospitality:** The hospitality industry can create partnerships with designer labels to create upscale hotels that cater to high-end clients looking for a unique experience.
- **Architecture:** Architects and designers specializing in hospitality can incorporate unique and captivating elements into their hotel designs to make them stand out and attract guests.
- **Real Estate:** Developers can create properties in prime locations, such as the beach, and partner with luxury brands to create high-end hotels that offer guests a unique experience.

## Related on Trend Hunter

- [Garden Rooftop Luxe Factories](https://www.trendhunter.com/trends/production-factory.md)
- [Ultra Luxury Hotel Expansions](https://www.trendhunter.com/trends/rocco-forte-house.md)
- [Rooftop Pool Pop-Ups](https://www.trendhunter.com/trends/htel-swexan-x-missoni.md)
- [Expanding Furniture Collections](https://www.trendhunter.com/trends/fendi-casa1.md)
- [Anti-Luxury Hotel Designs](https://www.trendhunter.com/trends/chopard-1.md)
- [Luxurious Pool Clubs](https://www.trendhunter.com/trends/bombon-pool-club.md)
- [Luxury Fashion-Inspired Hospitality Initiatives](https://www.trendhunter.com/trends/burberry-and-the-standard-ibiza-hotel.md)
- [Heavily Patterned Hospitality Designs](https://www.trendhunter.com/trends/beach-clubs.md)
- [Luxury Branded Hotels](https://www.trendhunter.com/trends/post-hotel-residences.md)
