# Monthly Supply Bathroom Rolls The Charmin Forever Roll Has a 12-Inch Diameter for an Ample Supply By Michael Hemsworth | Published 2019-04-15 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/charmin-forever-roll References: [dudeiwantthat](http://www.dudeiwantthat.com/household/bathroom/charmin-forever-roll.asp) & [shop.charmin](https://shop.charmin.com/starter-kits/?utm_source=dudeiwantthat.com&utm_medium=referral) The [Charmin](https://www.trendhunter.com/trends/perfect-tear) Forever Roll might appear as an April Fool's joke from the brand, but is actually a very real product option for consumers that will provide them with ample amounts of the essential bathroom product. The oversized roll of toilet paper is 12-inches in diameter and is reported to offer enough product for up to a month to eliminate the need to constantly swap out smaller varieties. The [large roll of toilet paper](https://www.trendhunter.com/trends/cascades-inc) is sold along with an accompanying wall mount or stand to ensure that it can be integrated into [existing washroom setups](https://www.trendhunter.com/trends/smart-toilets) with minimal changes. The Charmin Forever Roll is likely to be favored by consumers seeking to optimize their lifestyle by limiting purchases in favor of larger, sporadic ones. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 54% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### What Makes This Trend Stand Out - **Oversized Bathroom Supplies:** The production of oversized toilet paper rolls and other bathroom products, which eliminate the need for frequent purchases, presents an opportunity for disruptive innovation in the consumer goods industry. - **Minimalist Lifestyle Products:** The creation of products that promote a minimalist lifestyle, such as the Charmin Forever Roll, presents an opportunity for disruptive innovation in the home goods industry. - **Subscription-based Bathroom Products:** The development of subscription-based models for oversized bathroom products such as the Charmin Forever Roll presents an opportunity for disruptive innovation in the e-commerce industry. ### Sectors Adopting This - **Consumer Goods:** The consumer goods industry can leverage the trend of oversized bathroom supplies by introducing new products that cater to the minimalist lifestyle of consumers. - **Home Goods:** The home goods industry can take advantage of the growing demand for products that promote a minimalist lifestyle, like the Charmin Forever Roll. - **E-commerce:** The e-commerce industry can tap into the trend of subscription-based bathroom products by offering a range of oversized essentials such as toilet paper, paper towels, etc. ## Related on Trend Hunter - [Value-Focused Toilet Paper Products](https://www.trendhunter.com/trends/cushelle-longer-lasting-rolls.md) - [Reimaged Tissue Paper Constructions](https://www.trendhunter.com/trends/perfect-tear.md) - [Ultra-Soft Reinvented Toilet Paper](https://www.trendhunter.com/trends/smooth-tear.md) - [Festively Painted Toilet Paper](https://www.trendhunter.com/trends/bim-bam-boo-jingle-rolls-toilet-paper.md) - [Compressed Toilet Paper Boxes](https://www.trendhunter.com/trends/bambox.md) - [Luxury Vegan Bath Tissues](https://www.trendhunter.com/trends/wholeroll.md) - [Tube-Free Toilet Paper Products](https://www.trendhunter.com/trends/tubeless-toilet-paper.md) - [Clogging-Free Bamboo Toilet Papers](https://www.trendhunter.com/trends/krazy-klean-walla.md) - [Recycled Bamboo Toilet Papers](https://www.trendhunter.com/trends/rollieco.md)