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# Sapphic Kisses for Charity
Charlize Theron Kisses a Girl for a Good Cause

By Robyn Currie | Published 2009-10-25 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/charlize-theron-kisses-a-girl
References: [wwtdd](http://www.wwtdd.com/2009/10/charlize-theron-will-kiss-girls-for-money/) & [usmagazine](http://www.usmagazine.com/celebritynews/news/charlize-theron-20092310)

When I am a super-famous starlet I will totally [raise money](https://www.trendhunter.com/trends/1-picasso-for-100-euros) by kissing another woman in front of a crowd full of people. Okay, I might just leave that, but when Charlize Theron [kisses a girl for charity](https://www.trendhunter.com/trends/charity-contest) it is cool.

WWTDD.com says that Charlize Theron was originally selling a 2010 trip to South Africa bundled with World Cup tickets, a meeting with Nelson Mandela and a safari, but added a 7-second kiss (with a male) for $130,000. "After one man bid $135,000, a woman upped the stakes to $140,000 — ascending the stage for a 20-second smooch as the audience counted down,” WWTDD continues. So when Charlize Theron kisses a girl, the whole world watches.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 77% | Activity: 49% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Charity](https://www.trendhunter.com/charity)

## Key Themes

### What Makes This Trend Stand Out

- **Celebrity Charity Campaigns:** Opportunity for celebrities to raise funds for charity through publicity stunts like kissing a girl/boy.
- **Crowdfunding for Personal Experiences:** Incorporating unique experiences like meeting with a celebrity or going on a safari could attract high bids and maximum fundraising
- **Publicity Stunts for Charity:** Publicity stunts for charity, like kissing a girl/boy, can increase branding and media visibility for the cause.

### Sectors Adopting This

- **Charity and Non-profit:** Charity organizations can use innovative fundraising campaigns to attract media attention
- **Event Management and Planning:** Opportunity for event planners to organize creative and engaging fund-raising events for charity
- **Media and Entertainment:** Opportunity for media outlets to increase coverage of innovative charity campaigns like kissing a girl/boy and its impact on the society.

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