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# Modern Day Creaturetography
These Charlie White Photos Depict Oddities

By Luisa Amanda Gomes | Published 2010-02-27 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/charlie-white-photos
References: [sweet-station](http://www.sweet-station.com/blog/?p=10899) & [charliewhite.info](http://www.charliewhite.info/)

The Charlie White photos are strange and unusual. This particular series of photos are the most interesting, as it depicts a strange '[Lord of the Rings](https://www.trendhunter.com/trends/etsys-christmas-ad)' Gollum-like character in everyday situations. The exception here is that this Gollum-like creature is popular and well liked. Very well liked.

I won’t even question why this poor creature wasn’t clothed for this series of photos, as I guess he doesn’t really need them, but how is he picking up all these lovely ladies? Could this be an [Axe campaign](https://www.trendhunter.com/trends/axe-campaign)?

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 96% | Activity: 91% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Key Themes Behind This Trend

- **Creaturetography:** The trend of capturing and showcasing strange and unusual creatures in everyday situations through photography, creating a sense of intrigue and fascination.
- **Gollum-like Characters:** The trend of depicting characters resembling Gollum from 'Lord of the Rings' in popular and well-liked contexts, blurring the line between fantasy and reality.
- **Unconventional Advertising:** The trend of using unconventional creatures and characters in advertising campaigns, such as the possibility of a campaign featuring the Gollum-like creature being used by Axe.

### Where This Applies

- **Photography:** The photography industry can explore new opportunities in capturing and showcasing unique and unconventional creatures in everyday settings, offering a fresh perspective to viewers.
- **Entertainment:** The entertainment industry can leverage the popularity of Gollum-like characters to create captivating stories and immersive experiences, appealing to fans of fantasy and surrealism.
- **Advertising:** The advertising industry can embrace the concept of unconventional advertising by utilizing unique characters like the Gollum-like creature, creating campaigns that grab attention and resonate with consumers.

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