# Luxe Protective Lip Oils Chardonnay Lip Oil SPF 30 is a Multipurpose Daily Lip Product By Laura McQuarrie | Published 2023-12-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/chardonnay-lip-oil-spf-30 References: [elle](https://www.elle.com/beauty/makeup-skin-care/a46105833/december-best-beauty-launches-2023/) & [vacation.inc](https://www.vacation.inc/products/chardonnay-lip-oil)  Vacation, the sun protection brand with an 80s aesthetic behind The World's Best-Smelling Sunscreen, dropped Chardonnay Lip Oil [SPF 30](https://www.trendhunter.com/trends/spf-30-lip-balm) and dubbed it "The Champagne of Lip Sunscreens." Lip SPF products have a reputation for being medicinal or clinical necessities but Vacation is reshaping this perception in the minds of consumers by infusing a sense of playful fun into its branding and formulations. Chardonnay Lip Oil SPF 30 makes everyday sun protection not just a need but an enjoyable self-care experience thanks to nourishing and plumping Chardonnay grape seed oil, as well as a gourmand caramel vanilla flavor profile. This [multitasking formula](https://www.trendhunter.com/trends/lip-spf) can be sported on its own, worn as a mask for deep hydration or used as a topcoat over other lip products for added shine and protective benefits. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 65% | Activity: 70% | Freshness: 20% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Playful Sun Protection:** Chardonnay Lip Oil SPF 30 reshapes the perception of lip SPF products by infusing a sense of playful fun into its branding and formulations. - **Nourishing Multitasking Lip Care:** Chardonnay Lip Oil SPF 30 offers a multitasking formula that provides deep hydration as a mask, added shine as a topcoat, and everyday sun protection. - **Gourmand Lip Product:** Chardonnay Lip Oil SPF 30 enhances the self-care experience with its gourmand caramel vanilla flavor profile. ### Industries Being Reshaped - **Sun Protection:** Chardonnay Lip Oil SPF 30 disrupts the perception of lip SPF products within the sun protection industry. - **Beauty:** Chardonnay Lip Oil SPF 30 introduces a playful and nourishing addition to the beauty industry's lip care products. - **Skincare:** Chardonnay Lip Oil SPF 30 offers a multitasking formula that disrupts the traditional skincare industry by providing deep hydration and sun protection for the lips. ## Related on Trend Hunter - [Shimmering Sun Care Oils](https://www.trendhunter.com/trends/vacation-shimmer-oil.md) - [Vintage Soda Lip Balms](https://www.trendhunter.com/trends/spf-30-lip-balm.md) - [Protective Plumping Lip Oils](https://www.trendhunter.com/trends/plumping-lip-oil-spf.md) - [Tinted SPF Lip Oils](https://www.trendhunter.com/trends/tinted-lip-oils.md) - [Sparkling SPF-Equipped Body Oils](https://www.trendhunter.com/trends/vacation.md) - [Tulip-Infused Protective Lip Oils](https://www.trendhunter.com/trends/tulipscreen-hydrating-lip-oil.md) - [Mineral SPF Lip Serums](https://www.trendhunter.com/trends/c-lip-serum-spf-30.md) - [Multi-Functional Lip Products](https://www.trendhunter.com/trends/lip-spf.md) - [SPF Lip Glosses](https://www.trendhunter.com/trends/glow-gloss-spf.md)