# Charcuterie Advent Calendars Hickory Farms' Countdown to Christmas Shares Sweet & Savory Snacks By Laura McQuarrie | Published 2023-11-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/charcuterie-advent-calendar References: [today](https://www.today.com/shop/best-christmas-advent-calendars-2020-t118294) & [hickoryfarms](https://www.hickoryfarms.com/holiday/12-days-of-charcuterie-advent-calendar-001972.html)  [Hickory Farms'](https://www.trendhunter.com/trends/beef-cheese-combo-stick) 12 Days of Charcuterie Advent Calendar has drawers that are ready to be opened for a dozen days to share a sweet or savory snack. This giftable advent calendar for foodies is full of surprises like summer sausages, cheeses, condiments and [chocolate treats](https://www.trendhunter.com/trends/hotel-chocolat-everything-advent-calendar) to sample on a daily basis, or save and create a full spread mid-December, right around the time when holiday entertaining will be happening. The rise of [savory advent calendars](https://www.trendhunter.com/trends/fly-by-jing-advent-calendar) reflects a growing demand from sugar-conscious individuals who seek flavorful alternatives to the usual chocolate-based daily countdowns. Unique calendars like this one offer a delightful twist on the traditional holiday countdown, appealing to a wider range of taste preferences and helping foodies discover new favorite flavors, products and brands. ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 95% | Activity: 93% | Freshness: 19% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Savory Advent Calendars:** The rise of savory advent calendars reflects a growing demand from sugar-conscious individuals who seek flavorful alternatives to the usual chocolate-based daily countdowns. - **Unique Calendars:** Unique calendars like this one offer a delightful twist on the traditional holiday countdown, appealing to a wider range of taste preferences. - **Flavor Discovery:** Calendars like Hickory Farms' 12 Days of Charcuterie Advent Calendar help foodies discover new favorite flavors, products, and brands. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry can capitalize on the rise of savory advent calendars to cater to sugar-conscious individuals seeking flavorful alternatives. - **Gifting and Holiday:** The gifting and holiday industry can offer unique calendars as a delightful twist on traditional holiday countdowns, appealing to a wider range of taste preferences. - **Snack and Specialty Food:** The snack and specialty food industry can benefit from calendars like Hickory Farms' 12 Days of Charcuterie Advent Calendar, as it helps foodies discover new favorite flavors, products, and brands. ## Related on Trend Hunter - [Cheese-Filled Advent Calendars](https://www.trendhunter.com/trends/cheesies.md) - [Savory Cheese Advent Calendars](https://www.trendhunter.com/trends/the-crafty-herd-cheese-advent-calendar.md) - [Spice Advent Calendars](https://www.trendhunter.com/trends/spice-advent-calendars.md) - [Luxurious Treat Advent Calendars](https://www.trendhunter.com/trends/cartwright-butler.md) - [Caviar Advent Calendars](https://www.trendhunter.com/trends/12-days-of-caviar.md) - [Cheese-Themed Advent Calendars](https://www.trendhunter.com/trends/cheesethemed-advent.md) - [Festive Spread Advent Calendars](https://www.trendhunter.com/trends/bonne-maman.md) - [Hot Sauce Advent Calendars](https://www.trendhunter.com/trends/hot-sauce-advent-calendar.md) - [Instant Noodle Advent Calendars](https://www.trendhunter.com/trends/instant-noodle-advent-calendar.md)