# Charcoal-Infused Chocolate Desserts Marble Slab Creamery's Charcoal Mocha Makes "Stellar Selfies" By Laura McQuarrie | Published 2019-06-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/charcoal-mocha References: [prnewswire](https://www.prnewswire.com/news-releases/marble-slab-creamerys-new-charcoal-mocha-flavor-is-out-of-this-world-300869410.html) & [marbleslab](http://www.marbleslab.com/) For National Ice Cream Month in July, Marble Slab Creamery is introducing a new Charcoal Mocha flavor for a limited time that can be enjoyed in a Moondust Majestic Shake or a Black Hole Waffle Cone. True to its name, the intriguing new flavor combines chocolate mocha with activated charcoal for a unique combination that the brand promises will "make for stellar selfies." While the Moondust Majestic Shake is served in a jar with vanilla frosting and cookie crumbles, whipped topping, cookie pieces, marshmallows and cotton candy, the Black Hole Waffle Cone offers a pared-pack way to enjoy the limited-edition Charcoal Mocha ice cream. With the 50th anniversary of the moon landing rapidly approaching, a range of brands are diving deep into outer space-themed products and campaigns. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 49% | Activity: 67% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Activated Charcoal Desserts:** Brands incorporating activated charcoal into desserts to add a unique twist and aesthetic appeal to their products. - **Outer Space-themed Products:** Brands capitalizing on the buzz surrounding the 50th anniversary of the moon landing by releasing limited-edition space-themed products. - **Instagram-worthy Desserts:** Companies creating visually appealing desserts designed to be shared on social media platforms. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry has an opportunity to experiment with unique ingredients to create Instagram-worthy desserts that appeal to younger audiences. - **Hospitality:** The hospitality industry has the opportunity to incorporate outer space themes in their products and décor to provide an innovative and unique experience for customers. - **Social Media:** The rise of Instagram and other social media platforms has created a need for visually stunning products, giving companies an opportunity to invest in marketing campaigns that target this growing demographic. ## Related on Trend Hunter - [Frozen Viral Chocolate Sundaes](https://www.trendhunter.com/trends/marble-slab-creamery-dubai-chocolate-sundae.md) - [Creamy Cold Brew Milkshakes](https://www.trendhunter.com/trends/cold-brew-shake.md) - [Small-Batch Summertime Ice Creams](https://www.trendhunter.com/trends/summer-swirl-ice-cream.md) - [Jet-Black Ice Creams](https://www.trendhunter.com/trends/opaque.md) - [Eclipse-Honoring Ice Creams](https://www.trendhunter.com/trends/blue-moon-ice-cream.md) - [Swirled Peanut Ice Creams](https://www.trendhunter.com/trends/peanut-butter-fudge-swirl-ice-cream.md) - [Birthday Cake Ice Creams](https://www.trendhunter.com/trends/cookies-cream-birthday-ice-cream-cake.md) - [Sensory Recalibration Desserts](https://www.trendhunter.com/trends/opaque-ice-cream.md) - [Jet Black Dessert Concept](https://www.trendhunter.com/trends/opaque-2.md)