# All-Red Designer Cosmetics Chanel's Red Collection Preps for the Fall 2020 Season By Ell Smith | Published 2020-08-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/chanels-red References: [hypebae](https://hypebae.com/2020/8/chanel-beauty-fall-winter-red-collection-lipsticks-blushes-eyeshadows-nail-polish-makeup-release-lucia-pica) & [chanel](https://www.chanel.com/en_CA/) Summer being in full swing is no reason for [Chanel](https://www.trendhunter.com/trends/les-beiges) not to prep for the fall season, and its latest '[Red](https://www.trendhunter.com/trends/opi-celebrated)' collection is doing just that. Deviating from the subtle pink and orange tones of the summer, this new collection focuses on a bolder, primary color. Both sensual and powerful, the line offers consumers eye shadows, lipsticks, blushes and nail polishes, allowing for an all-encompassing look that's sure to please. One of the standouts from the line is the [Ombre](https://www.trendhunter.com/trends/hl-style-roots) palette, which offers four blushes that can give the wearer a beautiful sunset glow. The Red collection is the first Fall/Winter 2020 push from the designer brand, and is arriving directly after its Rouge Coco Flash. Image Credit: Chanel ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 34% | Activity: 8% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Bold Color Cosmetics:** There is an opportunity for other cosmetics companies to follow Chanel's lead and deviate from traditional color schemes to offer bold and powerful options. - **All-encompassing Collections:** By offering a range of products, such as eye shadows, lipsticks, blushes, and nail polishes, companies can appeal to consumers who want a complete look from one brand. - **Seasonal Beauty Pushes:** Similar to Chanel's Red Collection, other brands can create product lines specifically for upcoming seasons, providing consumers with a fresh and trendy look each season. ### Where This Applies - **Cosmetics:** Other cosmetics companies can capitalize on the trend towards bold and impactful colors to attract customers who are looking to make a statement with their makeup. - **Fashion:** By offering cosmetics that match the colors and themes of fashion collections, brands can provide cohesive looks that appeal to their customers. - **Retail:** Incorporating seasonal beauty pushes into retail offerings can help businesses stay on-trend and continuously provide new and exciting options for their customers. ## Related on Trend Hunter - [Seasonal Winter Makeup Collections](https://www.trendhunter.com/trends/les-beiges.md) - [Vibrant Upscale Makeup Collections](https://www.trendhunter.com/trends/chanels-spring-2025.md) - [Clairvoyance-Inspired High-End Makeup Capsules](https://www.trendhunter.com/trends/clairvoyance-makeup.md) - [High-End Holiday Makeup Capsules](https://www.trendhunter.com/trends/chanel-holiday-2025-makeup.md) - [Inaugural Fashion Brand Cosmetics](https://www.trendhunter.com/trends/celine-beaut.md) - [Floral High-End Makeup Capsules](https://www.trendhunter.com/trends/camlia-futura.md) - [Intricately Exquisite Beauty Collections](https://www.trendhunter.com/trends/christian-dior-summer-2025.md) - [Limited-Edition Luminous Matte Lipstick](https://www.trendhunter.com/trends/luminous-matte.md) - [Luxury Makeup Collections](https://www.trendhunter.com/trends/les-nuits-de-chanel.md)