# Luxe Branded-Sole Sneakers Chanel's New Sneakers Boast a Premium Mix of Textile Materials By Amy Duong | Published 2018-10-22 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/chanels-new-sneakers References: [highsnobiety](https://www.highsnobiety.com/p/chanel-nylon-calfskin-sneakers-release-date-price) & [chanel](https://www.chanel.com/us/fashion/p/G34086Y51503K0980/sneakers-nylon-calfskin/) [Chanel's](https://www.trendhunter.com/trends/old-skool-36-souvenir) new sneakers recently made their debut—and have yet to be named—and the outsoles constructed from rubber are the highlight. The sneakers boast design cues similar to [Nike's](https://www.trendhunter.com/trends/air-max-plus-moonlight) waffle soles with the iconic Chanel logo all throughout. The sneakers are predominantly crafted from a blend of [nylon and suede calfskin materials](https://www.trendhunter.com/trends/trail-sneaker-1) but also see some premium touches of lambskin and wool across the model as well. The unnamed luxurious sneakers are offered in a series of four colorway options in total -- there is a monochromatic version in black and white, a pink and black colorway, gray and red, plus a mix of blue, purple and red. All of the iterations have the luxury fashion house's bold branding across the sides and are now available for purchase online at Chanel for the price of $900. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 78% | Activity: 79% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### Why This Trend Is Growing - **Premium-material Sneakers:** Opportunity for brands to create sneakers with a mix of luxurious textile materials for a high-end market segment. - **Branded-sole Design:** Potential for incorporating iconic brand logos into sneaker outsole designs, creating unique and recognizable footwear. - **Monochromatic Colorways:** Growing popularity of monochromatic color options in sneaker design, providing a sleek and minimalist aesthetic. ### Industries Being Reshaped - **Fashion and Luxury Goods:** Brands in the fashion and luxury goods industry can explore opportunities to create premium-material sneakers with branded soles for affluent consumers. - **Athleisure and Sportswear:** Athleisure and sportswear brands can consider incorporating branded outsole designs in their sneakers, appealing to fashion-conscious consumers. - **Retail and E-commerce:** Retailers and e-commerce platforms can tap into the demand for monochromatic colorway sneakers and offer a wide range of options to customers. ## Related on Trend Hunter - [Chunky Luxe Lifestyle Sneakers](https://www.trendhunter.com/trends/dior-chrono.md) - [Subtly Luxurious Sneaker Styles](https://www.trendhunter.com/trends/burberry-box-sneakers.md) - [Fashion-Inspired Skate Shoes](https://www.trendhunter.com/trends/old-skool-36-souvenir.md) - [Crystal-Encrusted Stealthy Sneakers](https://www.trendhunter.com/trends/air-max-plus-moonlight.md) - [Minimalist Sock-Like Sneakers](https://www.trendhunter.com/trends/gucci-slipon-sneaker.md) - [Luxe Legacy-Inspired Sneakers](https://www.trendhunter.com/trends/louis-vuitton-7.md) - [Dazzling Crystal-Covered Sneakers](https://www.trendhunter.com/trends/converse-x-swarovski-chuck-70-de-luxe-squared.md) - [Chic Skater Style Sneakers](https://www.trendhunter.com/trends/dior-b9s-sneakers.md) - [Plush Textural Artful Sneakers](https://www.trendhunter.com/trends/jordan-3.md)