# Patriotic Cosmetics Chanel London Madness Collection Has Union Jack Flag Eye Shadow By stylejunkee | Published 2009-04-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/chanel-rules-britannia References: [stylejunkee](http://www.stylejunkee.com/2009/04/20/chanel-rules-britannia/) & [selfridges](http://www.selfridges.com/) Chanel’s soon to launch limited-edition [London Madness](https://www.trendhunter.com/trends/bearbrick-1) collection features a gorgeous bright red lipstick and nail varnish along with this ‘Pearly Banner Palette’, an ivory, silver and gold highlighter stamped with the [Union Jack](https://www.trendhunter.com/trends/shredded-wheat) flag. It will be available exclusively at [Selfridges](https://www.trendhunter.com/trends/jo-malone-london-x-disney-collection) in May for £32 and then nationwide from July. **Implications** - Patriotism is an age-old concept that many place value on; however, with some regions and countries forming their own personality and area of expertise, those living outside of a said country are showing patriotism for foreign lands. Thus, flags and other patriotic imagery can (and should) be incorporated into various designs, as it will almost definitely be well received by all. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 5% | Activity: 50% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Patriotic Cosmetics:** Incorporating patriotic imagery in cosmetics products offers market potential for flag-waving customers. - **Limited-edition Collections:** Creating limited-edition collections for seasonal or national events can drive demand for exclusive cosmetic products. - **National Pride:** Demonstrating national pride through cosmetic products can serve as a point of differentiation in the market. ### Who This Affects Most - **Beauty and Cosmetics:** Beauty and cosmetics industry can capitalize on the trend of incorporating nationalistic and patriotic imagery in their products. - **Fashion:** Fashion industry can also benefit by including patriotic imagery and colors in their seasonal collections, considering the positive reception in the market. - **Retail:** Retail industry can capitalize on the limited-edition collections trend by creating exclusive products for seasonal or national events. ## Related on Trend Hunter - [High-End Holiday Makeup Capsules](https://www.trendhunter.com/trends/chanel-holiday-2025-makeup.md) - [Noir-Inspired Luxury Cosmetic Collections](https://www.trendhunter.com/trends/rouge-noir.md) - [Vibrant Upscale Makeup Collections](https://www.trendhunter.com/trends/chanels-spring-2025.md) - [Floral High-End Makeup Capsules](https://www.trendhunter.com/trends/camlia-futura.md) - [Iconic Touring Artist Makeup](https://www.trendhunter.com/trends/madonnas-makeup.md) - [Pride Eyeshadow Launches](https://www.trendhunter.com/trends/pride-eyeshadow-vault.md) - [Seasonal Winter Makeup Collections](https://www.trendhunter.com/trends/les-beiges.md) - [Clairvoyance-Inspired High-End Makeup Capsules](https://www.trendhunter.com/trends/clairvoyance-makeup.md) - [Luxury Makeup Collections](https://www.trendhunter.com/trends/les-nuits-de-chanel.md)