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# Wild Western Womenswear
The Chanel Pre-Fall 2014 Collection Plays with Cowboy Motifs

By Laura McQuarrie | Published 2013-12-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/chanel-pre-fall-2014
References: [style](http://www.style.com/fashionshows/review/2014PF-CHANEL) & [chanel](http://www.chanel.com/en_CA/fashion/collections/fall-winter-2013-14-pre-collection.html)

Whether it’s collections are centred around inspiration that is based on underwater ethereal or globe-trotting chic, [Chanel](https://www.trendhunter.com/trends/clairvoyance-makeup) always commits to a theme and this is absolutely evident in the Chanel Pre-Fall 2014 collection.

The collection is filled with fringed detailing, feathers, native-inspired patterns and prints that are reminiscent of striped horse saddle blankets. When you think “[Wild West](https://www.trendhunter.com/trends/wild-west-chrome-collection),” the colors that come to mind are perfect for fall — dusty browns, leathers and denim.

The gorgeous collection has a wide range of silhouettes and colors, but the theme is not lost on any of them. An updated version of the [classic Chanel suit](https://www.trendhunter.com/trends/chanels-spring-2025) can be caught in a few spots in the collection too, with a longer skirt and paired boots, of course still looking as chic as ever.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 49% | Activity: 22% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Western-inspired Fashion:** Disruptive innovation opportunity: Creating sustainable and eco-friendly materials for Western-inspired fashion.
- **Fringed Detailing:** Disruptive innovation opportunity: Developing new technology or techniques to incorporate fringed detailing in different types of clothing.
- **Native-inspired Patterns:** Disruptive innovation opportunity: Using AI and machine learning to create personalized native-inspired patterns for fashion.

### Where This Applies

- **Fashion:** Disruptive innovation opportunity: Integrating wearable technology into Western-inspired fashion to enhance functionality.
- **Textile:** Disruptive innovation opportunity: Creating innovative textiles that mimic the look and feel of traditional Western materials.
- **Technology:** Disruptive innovation opportunity: Developing virtual try-on technology to allow customers to see how Western-inspired clothing looks on them before making a purchase.

## Related on Trend Hunter

- [Cowboy-Inspired Runways](https://www.trendhunter.com/trends/louis-vuitton-fw-2024.md)
- [Reprised Fall Apparel Capsules](https://www.trendhunter.com/trends/shein-reimagines-autumnal-fashion.md)
- [Retrospective Chic Fashion Capsules](https://www.trendhunter.com/trends/prefall-2026-collection.md)
- [Whimsical Couture Settings](https://www.trendhunter.com/trends/chanel-spring-summer-2026.md)
- [Vibrant Statement Capsules](https://www.trendhunter.com/trends/wrangler-x-happy-socks.md)
- [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md)
- [Clairvoyance-Inspired High-End Makeup Capsules](https://www.trendhunter.com/trends/clairvoyance-makeup.md)
- [Vibrant Upscale Makeup Collections](https://www.trendhunter.com/trends/chanels-spring-2025.md)
- [Chromatic Cowgirl-Inspired Nail Products](https://www.trendhunter.com/trends/wild-west-chrome-collection.md)
