# Date Finding Scents 1 in Every 10 Women Wearing Chanel No 5 Will Attract the One By Marissa Liu | Published 2009-12-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/chanel-no-5 References: [graziadaily](http://www.graziadaily.co.uk/beauty/archive/2009/12/01/chanel-no-5-has-the--date--factor.htm) & [chaneln5](http://www.chaneln5.com/en-ca/?x=2&y=56&width=1280&height=774) There is no longer a need to read dating advice columns or to go on Internet dating sites because according to a [Superdrug](https://www.trendhunter.com/trends/superdrug-kbeauty) survey, if you wear [Chanel](https://www.trendhunter.com/trends/coco-mademoiselle) No 5, you will attract a date. Apparently one 1 of every 10 women surveyed (3,000 in total) found ‘The One’ while wearing the [iconic Chanel No 5](https://www.trendhunter.com/trends/gabrielle-chanel-fragrance-primer). However, Chanel No 5 is the world’s best selling fragrance and has been worn by beauties such as Marilyn Monroe, Nicole Kidman and Lauren Hutton. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 11% | Activity: 41% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Fragrance-based Dating:** Exploring how fragrances can be used as a tool to attract potential partners in the dating scene. - **Scent Marketing:** Leveraging the power of scents to enhance brand reputation and customer experiences. - **Celebrity-endorsed Fragrances:** Capitalizing on the association between famous individuals and specific fragrances to boost sales and consumer interest. ### Industries Being Reshaped - **Beauty and Cosmetics:** Expanding the use of fragrances beyond personal care products and into innovative dating and marketing strategies. - **Online Dating:** Adapting online dating platforms to incorporate fragrance preferences as a matching algorithm for users. - **Perfume and Fragrance:** Exploring new ways to create and market fragrances that appeal to individuals looking for romantic connections. ## Related on Trend Hunter - [Ultra-Elegant Luxury Fragrance Collections](https://www.trendhunter.com/trends/coco-mademoiselle.md) - [Speed Dating Fragrance Sets](https://www.trendhunter.com/trends/matchmaker-mini-set-by-the-roster.md) - [Men-Focused Deodorant Campaigns](https://www.trendhunter.com/trends/smells-like-a-date.md) - [Magnetic Functional Fragrances](https://www.trendhunter.com/trends/us-by-the-nue-co.md) - [Romantic Luxury Fragrances](https://www.trendhunter.com/trends/romantic-luxury-fragrance.md) - [Luxurious Perfume Campaigns](https://www.trendhunter.com/trends/art-of-perfuming.md) - [Flirty Functional Fragrances](https://www.trendhunter.com/trends/ludeaux-and-ludatrix.md) - [Emotive Alchemy Fragrances](https://www.trendhunter.com/trends/collection-of-emotions.md) - [Confidence Booster Perfumes](https://www.trendhunter.com/trends/star-confidence.md)