# $24,000 Crocodile Skin Clutch "Eco-Friendly"? Chanel Crocodile 2.55 By Going Like Sixty | Published 2007-12-11 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/chanel-crocodile-255 References: [bagsnob](http://bagsnob.com/the_latest_it_bags/) This $24,000 [Chanel](https://www.trendhunter.com/trends/chanel-beautys-31-le-rouge) Crocodile 2.55 bag is actually good for the crocodiles. Here's how it works: Crocodile bags become very popular, croc farming becomes very popular, croc poaching becomes less profitable. So if you buy this bag, you are actually being eco-friendly. It's called the 2.55 bag and comes in multiple colors. **Implications** - We are in an era of consumption, regardless of real financial or economic ability. Even consumers who cannot afford [luxury goods are buying luxury products](https://www.trendhunter.com/trends/wirkin); thus, the overall intrinsic value of any luxury product stands to decrease. We have already seen this with [Louis Vuitton](https://www.trendhunter.com/trends/plastic-bag) bags -- it is possible that other high-end labels, like Chanel, will be affected as this shift in consumption continues. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 65% | Activity: 72% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Croc Farming:** Croc farming can become popular as a sustainable way of obtaining crocodile skin for luxury goods. - **Sustainable Luxury:** More luxury brands can market their products as eco-friendly, contributing to the growing trend of sustainable luxury. - **Intrinsic Value of Luxury Goods:** The value of luxury products can decrease as more consumers, regardless of means, purchase these items. ### Where This Applies - **Luxury Goods:** The luxury goods industry can innovate by incorporating sustainable materials and farming practices to meet the growing demand for eco-friendly products. - **Fashion:** The fashion industry can shift towards more sustainable and cruelty-free alternatives for materials, such as leather and fur, to meet the increasing demand for environmentally-friendly fashion. - **Agriculture:** The agriculture industry can explore opportunities in crocodile farming as a sustainable and profitable source of income for both luxury goods and local communities. ## Related on Trend Hunter - [Bag-Accented Bag Designs](https://www.trendhunter.com/trends/plastic-bag.md) - [Lobster-Shaped Luxury Bags](https://www.trendhunter.com/trends/lobster-bag.md) - [Crumpled Chip Bag-Resembling Wallets](https://www.trendhunter.com/trends/chip-bag-purse.md) - [Penguin-Resembling Luxe Clutches](https://www.trendhunter.com/trends/penguin-bag.md) - [Croissant-Shaped Clutch Bag Designs](https://www.trendhunter.com/trends/croissant-clutch.md) - [Chocolate-Crafted Intricate Luxe Bags](https://www.trendhunter.com/trends/egg-bag.md) - [Haute Holiday Purse Designs](https://www.trendhunter.com/trends/emerald-dolce-box-bag.md) - [Affordable Quiet Luxury Handbags](https://www.trendhunter.com/trends/josiie-bag.md) - [Versatile Warped Handbags](https://www.trendhunter.com/trends/mschf-3.md)