# Remixed Logo Collections The Champion and Wood Wood SS18 Collection Sports Neutral Tones By Amy Duong | Published 2018-02-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/champion-and-wood-wood References: [highsnobiety](https://www.highsnobiety.com/p/champion-wood-wood-ss18-lookbook/) & [woodwood](https://www.woodwood.com/) The new Champion and Wood Wood Spring/Summer 2018 Collection explores comfortable color-infused staple pieces. The two labels join forces for the fifth time to release pieces ready for spring, featuring pieces such as t-shirts, hoodies, t-shirts, [zip-up sweaters](https://www.trendhunter.com/trends/wool-knit), shorts, and sweat pants. The [collaborative capsule](https://www.trendhunter.com/trends/champion-2) has embroidered logo branding all over the pieces, as well as graphic typography details. The Champion and Wood Wood series is accented with typography that reads "Drama,' 'Euphora,' 'Noise,' 'Freedom,', 'Pleasure,' 'Mayhem,' 'Boredom,' and 'Magic.' It decorates the sleeves and chest of the garments. The [color palette](https://www.trendhunter.com/trends/corteiz-7) exudes a warm vibe featuring colors such as mustard yellow, olive green, deep red, brown, beige, white, rustic orange, and black. The entire Champion and Wood Wood collaborative collection will be launching a pre-release on February 15 and at officially on February 24. Image Credit: Champion and Wood Wood ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 87% | Activity: 83% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Color-infused Staple Pieces:** Opportunity for disruptive innovation in the fashion industry by creating collections that incorporate vibrant colors into everyday clothing items. - **Graphic Typography Details:** Opportunity for disruptive innovation in the design industry by incorporating bold and expressive typography into various products and marketing materials. - **Embroidered Logo Branding:** Opportunity for disruptive innovation in the branding industry by creating unique and eye-catching logo designs that can be embroidered onto clothing and accessories. ### Where This Applies - **Fashion:** Opportunity for the fashion industry to experiment with bold color palettes and unique typography in their collections, creating standout pieces that appeal to a wide range of consumers. - **Design:** Opportunity for designers to explore the use of graphic typography and innovative logo branding techniques to create visually striking products and marketing materials. - **Branding:** Opportunity for disruptive innovation in the branding industry by pushing the boundaries of logo design and incorporating embroidery techniques to create memorable and distinctive brand identities. ## Related on Trend Hunter - [Spring-Centric Collaborative Cozy Streetwear](https://www.trendhunter.com/trends/academy-series.md) - [Urban Technical Capsules](https://www.trendhunter.com/trends/champion-black-edition-fw25.md) - [Nature-Inspired Streetwear Capsules](https://www.trendhunter.com/trends/the-fruit-stand-1.md) - [Street Vendor-Inspired Streetwear](https://www.trendhunter.com/trends/the-fruit-stand.md) - [Versatile Sportswear Apparel](https://www.trendhunter.com/trends/reigning-champ-fw24-collection.md) - [Artisinal Athletic Wear](https://www.trendhunter.com/trends/junya-watanabe-x-reigning-champ.md) - [Highly Limited Garment Collabs](https://www.trendhunter.com/trends/junya-watanabe-man-x-reigning-champ.md) - [Multi-Brand Apparel Lines](https://www.trendhunter.com/trends/champion-2.md) - [Premium Athleticwear Collabs](https://www.trendhunter.com/trends/reigning-champ-and-golden-bear.md)