# Cherry-Covered Athletic Wear Champion and HVN's New Spring Collection Features a Fun Fruit Print By Madison Mackay | Published 2018-03-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/champion-and-hvn References: [hypebae](https://hypebae.com/2018/3/hvn-champion-cherry-hoodie-t-shirt-shorts) & [urbanoutfitters](https://www.urbanoutfitters.com/en-ca/shop/champion-hvn-for-urban-outfitters-cherry-hoodie-sweatshirt) Clothing companies Champion and HVN released part of a new line that takes the form of a collection of cherry-themed clothes. The first piece of the new collection is a soft knit hooded sweater with a bold cherry print and "C" logo on the left sleeve and chest representing the brand. The next piece is the t-shirt and short set, with the clean white tee having standout detailing on the chest and arm, while the shorts feature a similar [cherry all-over print](https://www.trendhunter.com/trends/coach-valentines-day) as the hoodie. Each new article was made to meet the brand's high-quality expectations, as well as offer a level of [comfort and style](https://www.trendhunter.com/trends/fresh-athleisure-collection) that's perfect for either the gym or the streets. The new spring line by Champion and HVN is full of fun and playful additions to revive any wardrobe. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 37% | Activity: 67% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Fruit-themed Clothing:** Companies can explore creating other fruit-themed clothing lines to attract customers with playful and unique designs. - **Branded Sportswear:** Sportswear companies can incorporate their logos or designs into their clothing to establish brand identity and increase customer loyalty. - **Athletic Leisurewear:** Clothing companies can develop collections that are both comfortable for everyday wear and suitable for physical activity to cater to the growing trend of athletic leisurewear. ### Where This Applies - **Apparel Industry:** The apparel industry can capitalize on the trend of incorporating playful and unique designs into their products to attract and retain customers. - **Sportswear Industry:** Incorporating a company's logo or design into their sportswear products can build brand identity, increase customer loyalty, and set them apart from competitors. - **Fitness Industry:** The growing trend of athletic leisurewear presents an opportunity for the fitness industry to develop new products that blend fashion and function for everyday wear and physical activity. ## Related on Trend Hunter - [Nature-Inspired Streetwear Capsules](https://www.trendhunter.com/trends/the-fruit-stand-1.md) - [Street Vendor-Inspired Streetwear](https://www.trendhunter.com/trends/the-fruit-stand.md) - [Multi-Brand Apparel Lines](https://www.trendhunter.com/trends/champion-2.md) - [Private Label Sports Apparel](https://www.trendhunter.com/trends/champs-sports-gear.md) - [Tennis-Ready Apparel Ranges](https://www.trendhunter.com/trends/ss25-tennis-collection.md) - [Sportswear Retailer Partnerships](https://www.trendhunter.com/trends/target-and-champion.md) - [Spring-Centric Collaborative Cozy Streetwear](https://www.trendhunter.com/trends/academy-series.md) - [Versatile Sportswear Apparel](https://www.trendhunter.com/trends/reigning-champ-fw24-collection.md) - [Urban Technical Capsules](https://www.trendhunter.com/trends/champion-black-edition-fw25.md)