# Transparent Time Keepers The 'Chameleon Clock' for iPhone or iPad Blends In By Jennifer Gosnell | Published 2012-08-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/chameleon-clock References: [laughingsquid](http://laughingsquid.com/chameleon-clock-ios-clock-app-with-clever-see-through-background/) & [itunes.apple](http://itunes.apple.com/app/chameleon-clock/id539959446) The 'Chameleon Clock' offered through the [Apple](https://www.trendhunter.com/trends/moments-screensaver-app) iTunes store gives users the ability to have their phone or tablet semi-blend into its surroundings. For $.99 cents, the clock app allows you to have one of the coolest, newest ideas in time-keeping. The device is able to make itself look like wood, greenery, a sunset or anything the camera sees through its lens. With the upgrades to the [iPhone](https://www.trendhunter.com/trends/apple-snooze) and [iPad](https://www.trendhunter.com/trends/center-meditation-timer) camera, these devices do a pretty great job at capturing the scenery. The 'Chameleon Clock' was created by NetwalkApps, and it provides a great view to wake up to in the morning so long as you focus it on something beautiful. Check the time while looking at amazing scenery with this Chameleon Clock. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 91% | Activity: 94% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Key Themes Behind This Trend - **Augmented Reality Time-keeping:** The ability to blend in to surroundings and make itself look like anything through the device's augmented reality capabilities creates innovative opportunities for future AR time-keeping products. - **Personalized Wake-up Experience:** Providing users with the ability to wake up to their own unique and beautiful scenery could bring about new ways of personalizing alarm clock experiences. - **Integrated Camera Functionality:** As camera technology continues to improve, the ability to integrate camera functionality with time-keeping products may offer new opportunities in the market. ### Where This Applies - **Consumer Electronics:** The integration of augmented reality technology and time-keeping products creates a new wave of competition and innovation within the consumer electronics industry. - **Mobile App Development:** Creating more personalized and unique mobile app experiences, such as the one created by NetwalkApps, could increase engagement and revenue within the mobile app development industry. - **Interior Design:** The ability to blend in to a room's surroundings and provide a unique piece of decor could create new opportunities within the interior design industry. ## Related on Trend Hunter - [Retro Digital Flip Clocks](https://www.trendhunter.com/trends/flip-clock1.md) - [Pixelated Flip-Style Wall Clocks](https://www.trendhunter.com/trends/miniot-klapklok.md) - [Minimalist Time Management](https://www.trendhunter.com/trends/wow-clock.md) - [Minimal Charging Clocks](https://www.trendhunter.com/trends/desk-clock-1.md) - [Rainbow Illumination Alarm Clocks](https://www.trendhunter.com/trends/alarm-clock-concept.md) - [Unique Timekeeping Devices](https://www.trendhunter.com/trends/unique-timekeeping-device.md) - [Minimal Dynamic Desk Clocks](https://www.trendhunter.com/trends/wooden-desk-clock.md) - [Security Camera Multifunctional Clocks](https://www.trendhunter.com/trends/swap-clock.md) - [Intentionally Foggy Clock Designs](https://www.trendhunter.com/trends/kehai-clock.md)