# Coffee Couture Creations The CFDA Designers for Starbucks Collection Fuses Coffee and Fashion By Souzan Michael | Published 2011-09-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/cfda-designers-for-starbucks References: [cocoperez](http://cocoperez.com/2011-09-20-starbucks-gets-fashionable) & [starbucksstore](http://www.starbucksstore.com/) In what may possible be the fashion world's most obvious -- yet previously unparalleled -- collaboration, some of the biggest names in fashion have teamed up with coffee giant [Starbucks](https://www.trendhunter.com/trends/new-era-3) for the [CFDA](https://www.trendhunter.com/trends/the-journey) Designers for Starbucks collection. Alexander Wang, Billy Reid and Sophie Theallet have each designed a unique t-shirt that features the Starbucks logo incorporated in some way. Alexander Wang created a white t-shirt covered in what looks like a coffee stain, while Sophie Theallet channeled Starbucks' constant philanthropic nature with images of the continents adorning the shirt. Finally, Billy Reid went the simple route and added a subtle splatter of coffee on one shoulder of the shirt. The CFDA Designers for Starbucks collection seems to be a long time coming, with the fusion of Starbucks and fashion a popular one, especially with the prominence of street style blogs that constantly feature photos of fashion's biggest names with a [BlackBerry](https://www.trendhunter.com/trends/blackberry-retinol-blemish-serum) in one hand and a cup of Starbucks in the other. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 42% | Activity: 24% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Fashion X Brand Collaboration:** The collaboration between fashion brands and established brands like Starbucks presents opportunities for unique and innovative product designs. - **Fashion and Philanthropy:** The incorporation of philanthropic elements in fashion designs, as seen in the CFDA Designers for Starbucks collection, opens up avenues for socially conscious fashion initiatives. - **Influence of Street Style Blogs:** The popularity of street style blogs featuring fashion influencers with coffee brands like Starbucks can lead to partnerships and co-branded products targeting the fashion-savvy audience. ### Where This Applies - **Fashion:** Fashion industry players can explore collaborations with established brands to create unique and stylish products that cater to the demands of fashion-conscious consumers. - **Food and Beverage:** Food and beverage companies can seek collaborations with fashion designers to create limited-edition products that appeal to fashion-oriented consumers and create buzz around their brands. - **Retail:** Retailers can leverage the influence of street style blogs and fashion collaborations to create exclusive co-branded collections and attract fashion-savvy consumers to their stores. ## Related on Trend Hunter - [Heritage-Inspired Cup Capsules](https://www.trendhunter.com/trends/new-era-3.md) - [Playful Coffee Merch Collabs](https://www.trendhunter.com/trends/starbucks-x-mofusand.md) - [Coffee Lover Holiday Collections](https://www.trendhunter.com/trends/coffee-lover-holiday.md) - [Cafe-Themed Technology Accessories](https://www.trendhunter.com/trends/samsung-x-starbucks.md) - [Minimalist Collaboration Coffee Carriers](https://www.trendhunter.com/trends/starbucks-x-fragment-design-collection.md) - [Artistic QSR Merchandise](https://www.trendhunter.com/trends/damon-brown.md) - [Artistic QSR Merch](https://www.trendhunter.com/trends/tim-singleton.md) - [Limited-Edition Cup Capsules](https://www.trendhunter.com/trends/shade-akanbi.md) - [Brazilian-Inspired Drinkwear](https://www.trendhunter.com/trends/farm-rio-starbucks.md)