# Mushroom-Infused Aperitifs Ceybon's Non-Alcoholic Aperitifs Share Adaptogenic Benefits with a Buzz By Laura McQuarrie | Published 2024-05-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ceybon References: [bevnet](https://www.bevnet.com/pr/2024/05/22/better-than-alcohol-ceybon-afs-new-nonalcoholic-adaptogenic-aperitifs-bring-fungi-and-plant-wisdom-to-your-next-social-and-bar-menu) & [ceybon](https://ceybon.com/collections/stockists-only-wholesale-collection)  Ceybon launched Chill AF, [Happy](https://www.trendhunter.com/trends/hppy-candy) AF and Bright AF, a trio of [mushroom-infused, non-alcoholic aperitifs](https://www.trendhunter.com/trends/little-saints-st-juniper) to offer flavorful alternatives to alcohol that deliver a feel-good buzz with the benefits of adaptogenic ingredients. These aperitifs make the most of non-psychedelic mushrooms and botanicals to help people unwind with clarity and calmness. Damiana, which supports a euphoric feeling, chaparral bush and other botanicals, are included to recreate the mouthfeel and other qualities associated with a well-crafted cocktail. While Ceybon Bright AF takes cues from a Moscow mule, Happy AF is a smoky mezcal-inspired flavor. Luxury hotels in San Francisco like the 1 Hotel San Francisco and [Hotel Emblem](https://www.trendhunter.com/trends/summer-coolers), and private social clubs like SHACK15 and the Moscone Convention Center have added Ceybon AF to their wellness cocktail menus. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 65% | Activity: 76% | Freshness: 24% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Mushroom-infused Beverages:** Mushroom-infused non-alcoholic beverages are emerging as a popular choice for consumers seeking alternative wellness drinks that provide both flavor and health benefits. - **Adaptogenic Cocktail Innovations:** Adaptogenic ingredients are being creatively incorporated into cocktails to produce beverages that not only taste good but also promote mental clarity and relaxation. - **Non-alcoholic Social Drinking Options:** Non-alcoholic aperitifs are gaining traction in social settings, appealing to those who desire the social experience of drinking without the adverse effects of alcohol. ### Where This Applies - **Beverage Industry:** The beverage industry is exploring the use of adaptogens and non-alcoholic alternatives to meet the growing consumer demand for healthier drink options. - **Hospitality Industry:** Luxury hotels and private clubs are expanding their wellness offerings by adding innovative non-alcoholic cocktails to their menus to cater to health-conscious clients. - **Wellness Industry:** The wellness industry is increasingly incorporating adaptogenic botanicals into product lines to support mental and physical well-being in new, enjoyable formats. ## Related on Trend Hunter - [Mushroom-Based Non-Alcoholic Spirits](https://www.trendhunter.com/trends/champignon-dreams.md) - [Zero-Proof Mushroom Seltzers](https://www.trendhunter.com/trends/mushroom-seltzers.md) - [Functional Mushroom Beverages](https://www.trendhunter.com/trends/high-ground-elixirs.md) - [Adaptogenic Sparkling Waters](https://www.trendhunter.com/trends/sekwl.md) - [Functional Non-Alcoholic Cocktails](https://www.trendhunter.com/trends/aplos-cocktails.md) - [Adaptogenic Alcohol Alternatives](https://www.trendhunter.com/trends/huzzy-smart-sips.md) - [Adaptogenic Craft Mocktails](https://www.trendhunter.com/trends/zero-proof-by-recess.md) - [Functional Alcohol-Free Margaritas](https://www.trendhunter.com/trends/haute-margarita.md) - [Functional Non-Alcoholic Spirits](https://www.trendhunter.com/trends/aplos.md)