<!-- canonical: https://www.trendhunter.com/trends/cereal-with-protein -->
<!-- robots: noindex -->

# Grain-Free Protein Cereals
Three Wishes Cereal with Protein is Low in Sugar

By Laura McQuarrie | Published 2020-01-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cereal-with-protein
References: [nosh](https://www.nosh.com/news/2020/elevator-talk-three-wishes-reimagines-cereal-with-healthy-ingredients) & [threewishescereal](https://threewishescereal.com/collections/all/products/three-wishes-variety-3-pack)

Whole grains are commonly the main ingredient in cereal but [Three Wishes](https://www.trendhunter.com/trends/pumpkin-spice-cereal) Cereal is changing that with its better-for-you products, which take the form of [low-sugar, grain-free cereal with protein](https://www.trendhunter.com/trends/holies-cereal). The free-from cereal products are offered in simple varieties like Cinnamon, Honey and Unsweetened, all of which are vegan-friendly and free from peanuts, rice, corn, soy and dairy, as well as oats and wheat.

The ultra-simple cereals are made with [minimal ingredients](https://www.trendhunter.com/trends/the-real-cereal-company)—in the case of the Unsweetened variety, just chickpea, pea protein, tapioca and salt, while the other kinds are enhanced with organic cane sugar, natural flavors and monk fruit as a natural sweetener. In each serving, the grain-free cereals boast eight grams of protein and up to three grams of sugar, as the Unsweetened variety is entirely sugar-free.

Image Credit: Three Wishes Cereal

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 52% | Activity: 73% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Key Themes Behind This Trend

- **Grain-free Cereals:** Disruptive innovation opportunity: Develop innovative, high-protein, grain-free cereal options to cater to health-conscious consumers.
- **Low-sugar Cereals:** Disruptive innovation opportunity: Create low-sugar cereal alternatives with added protein to meet the growing demand for healthier breakfast options.
- **Free-from Cereal:** Disruptive innovation opportunity: Produce a wide range of cereals that are allergen-free and suitable for individuals with dietary restrictions.

### Where This Applies

- **Food Manufacturing Industry:** Disruptive innovation opportunity: Incorporate alternative ingredients and innovative production methods to develop new grain-free protein cereal products.
- **Health Food Industry:** Disruptive innovation opportunity: Introduce a line of low-sugar, high-protein cereals that align with health-conscious consumers' preferences.
- **Allergen-free Food Industry:** Disruptive innovation opportunity: Expand the product range to include allergen-free cereals that target individuals with specific dietary restrictions.

## Related on Trend Hunter

- [Naturally Sweetened Protein Cereals](https://www.trendhunter.com/trends/legion-protein-cereal.md)
- [Protein-Rich Low-Sugar Cereals](https://www.trendhunter.com/trends/brave-super-hoops.md)
- [Flavorful Grain-Free Granolas](https://www.trendhunter.com/trends/grainfree-granolas.md)
- [Free-From Protein-Packed Granolas](https://www.trendhunter.com/trends/magic-spoon-protein-granola.md)
- [Chocolatey Protein-Packed Cereals](https://www.trendhunter.com/trends/high-protein-bites.md)
- [Healthy Chocolate-Hazelnut Cereals](https://www.trendhunter.com/trends/choc-hazelnut-cereal.md)
- [Grain-Free Granola Bars](https://www.trendhunter.com/trends/three-wishes-granola-bars.md)
- [Cookie-Flavored Protein Cereals](https://www.trendhunter.com/trends/magic-spoon-grain-free-cereals.md)
- [Plant Protein Keto Cereals](https://www.trendhunter.com/trends/natures-path-organic-keto-cereal.md)
