# Collaborative Cereal Meals Duff Goldman and Kellogg's are Offering an Exclusive Dining Experience By Laura McQuarrie | Published 2018-08-27 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/cereal-meals References: [prnewswire](https://www.prnewswire.com/news-releases/duff-goldman-harvests-new-take-on-kelloggs-cereal-with-first-ever-culinary-residency-in-new-york-300701286.html) & [opentable](https://www.opentable.com/r/kelloggs-nyc-cafe-residency-with-duff-goldman-new-york) In this fall, [Kellogg's](https://www.trendhunter.com/trends/wendys-frosty-chocolatey-cereal) NYC Café will be transformed by pastry chef and Food Network personality Duff [Goldman](https://www.trendhunter.com/trends/breakup-with-fruitcake) as part of Kellogg's first-ever culinary residency in New York City, sharing a variety of autumn-themed cereal meals. The entire dining experience will help to support the No Kid Hungry campaign, with a "pay what you want" structure and specially designed cereal bowls by Goldman that may be purchased to further benefit the charity. At the event, guests can expect to find a full-course menu of appetizers, mains and desserts that creatively reimagine fan-favorite cereals with a focus on seasonal flavors like maple, apple and cinnamon. Those who secure a spot for the exclusive dining event will be among the first to sample [limited-edition cereals](https://www.trendhunter.com/trends/halloween-oreo-puffs-cereal), such as the seasonal Pumpkin Spice Frosted Flakes. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 43% | Activity: 56% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts) ## Key Themes ### What Makes This Trend Stand Out - **Cereal Meal Experiences:** Creating unique and immersive dining experiences centered around cereal offers an opportunity to attract customers and drive engagement. - **Collaborative Culinary Residencies:** Partnering with renowned chefs or personalities for culinary residencies can bring fresh perspectives and create buzz around a brand or establishment. - **Social Cause Marketing:** Using dining experiences as a platform to support charitable causes can generate goodwill, increase brand loyalty, and attract socially conscious customers. ### Sectors Adopting This - **Food & Beverage:** Innovations in cereal dining experiences can benefit both established brands, like Kellogg's, as well as emerging cereal-focused eateries. - **Restaurant & Hospitality:** Collaborative culinary residencies offer opportunities for restaurants and hotels to showcase unique dining experiences and tap into new customer segments. - **Non-profit & Charitable Organizations:** Social cause marketing initiatives within the food industry can provide non-profit organizations with additional fundraising avenues and exposure. ## Related on Trend Hunter - [Dinner Cereal Sweepstakes](https://www.trendhunter.com/trends/cereal-for-dinner.md) - [Cereal-Steeped Ice Creams](https://www.trendhunter.com/trends/the-cerealsly-delicious-series-by-salt-straw.md) - [Cereal-Inspired Ice Creams](https://www.trendhunter.com/trends/cerealinspired-ice-cream.md) - [Dessert-Like Breakfast Snack Products](https://www.trendhunter.com/trends/kelloggs-products.md) - [Fruity Cereal Milk Donuts](https://www.trendhunter.com/trends/krispy-kreme-x-fruity-pebbles-milk.md) - [Cereal Collab Streetwear](https://www.trendhunter.com/trends/kith-treats-for-kelloggs.md) - [Glazed Donut Holes Cereals](https://www.trendhunter.com/trends/glazed-donut-holes-cereals.md) - [Cereal-Inspired Frozen Custards](https://www.trendhunter.com/trends/cereal-concrete-mixers.md) - [Sweet Breakfast Cereals](https://www.trendhunter.com/trends/frosted-flakes.md)