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# Deceptive Porcelain Bricks
Ceramica Rondine's Brick Generation Collection Looks Like Brick

By Joey Haar | Published 2017-04-27 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/ceramica-rondine
References: [dezeen](https://www.dezeen.com/2017/04/26/ceramica-rondine-porcelain-tiles-design-look-like-bricks-promotion/) & [ceramicarondine.it](http://www.ceramicarondine.it/en/brick-generation/)

[Ceramica Rondine](https://www.trendhunter.com/trends/sigla-studio-barcelona), an Italian tile company, uses a bit of sleight of hand in its latest collection, entitled Brick Generation. Though the collection features tiles made entirely of porcelain, few would be able to recognize that at first glance. Each of the three ranges of porcelain have a brick effect that is virtually indistinguishable from the genuine article.

According to Ceramica Rondine's Dezeen article, the [porcelain brickwork collection](https://www.trendhunter.com/trends/erosion-series) is inspired by the London, Bristol, and New York buildings that are famous for being built from brick. The benefit of the [porcelain tiles](https://www.trendhunter.com/trends/concept-indoor-tile), however, is that one's home need not be built from brick originally to be able to borrow that classic style.

Each of the ranges offered in Brick Generation come in several different colors, including beige, charcoal, and brown.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 64% | Activity: 24% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Faux-brick Porcelain Tiles:** The rise of porcelain tile collections that imitate the look and feel of brick.
- **Sustainable Brick Alternatives:** A shift towards eco-friendly building materials that replicate traditional brickwork.
- **Customizable Brick Effects:** The introduction of porcelain tiles that offer personalized brick patterns and hues.

### Sectors Adopting This

- **Tile Manufacturing:** Ceramic tile manufacturers can capitalize on the growing demand for porcelain tiles that mimic the look of brick.
- **Home Construction:** Home builders can offer affordable and environmentally-friendly options for customers looking to integrate the classic look of brick into their properties.
- **Interior Design:** Interior designers can leverage customizable brick patterns to create unique and personalized designs for their clients.

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