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# Protect Your Fetus From Radiation
Mummywraps Force Field

By Alex Covert | Published 2007-10-02 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/cellphone-force-field-baby-protecting-mummywraps-fabric
References: [textually.org](http://www.textually.org/textually/archives/2007/09/017476.htm) & [mummywraps](http://www.mummywraps.com/)

Now, [pregnant mothers](https://www.trendhunter.com/trends/well-people-pregnancy-safe) can rest easy knowing that their unborn babies are protected from [electro-smog](https://www.trendhunter.com/trends/electromagnetic-shielding-jacket). Electro-Magnetic Radiation (EMR) radiates from natural and man-made sources such as cellphones. Mummywraps is an [undergarment](https://www.trendhunter.com/trends/maternity-postpartum-line) that is woven using the patented Swiss Shield technology that supposedly blocks EMR waves.

"MummyWraps with Swiss Shield® will minimise baby's exposure to harmful EMR from many common sources such as cellphones, TV and radio transmitters, and electric fields from power lines and appliances."

**Implications** - In today's health-conscious society, expecting mothers and new parents are looking for ways to incorporate careful health practices into a child's life from early on. Thus, there is an entire market for health products geared towards fetuses and newborns.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 77% | Activity: 47% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre)

## Key Themes

### What's Driving This Trend

- **Electro-smog Protection:** Mummywraps' Swiss Shield Technology blocks EMR waves for pregnant women.
- **Fetal Health Products:** A growing market for products catered to expecting mothers and newborns.
- **Innovative Textile Manufacturing:** Swiss Shield Technology creates opportunities for textile manufacturing companies to produce protective undergarments.

### Who This Affects Most

- **Maternity Products:** Products such as Mummywraps catered to the health practices of expecting mothers and their babies.
- **Healthcare:** The increasing market and demand for fetal health products calls for healthcare companies to innovate such products.
- **Textile Manufacturing:** Patented technologies like Swiss Shield if combined with textile manufacturing can produce protective garments for a wide range of purposes from health to sports.

## Related on Trend Hunter

- [Mobile EMF Protection Inserts](https://www.trendhunter.com/trends/mobile-emf-protection.md)
- [Anti-Radiation Smartphone Chargers](https://www.trendhunter.com/trends/radiationblocking-charger.md)
- [Anti-EMF Technology Chips](https://www.trendhunter.com/trends/eneu-harmonice.md)
- [Prenatal Care Wearables](https://www.trendhunter.com/trends/morrama.md)
- [Protective Silver-Infused Jackets](https://www.trendhunter.com/trends/shielding-jacket.md)
- [Sweat-Based Pregnancy Wearables](https://www.trendhunter.com/trends/molesense.md)
- [Health-Focused Anti-EMF Devices](https://www.trendhunter.com/trends/somavedic-vedic.md)
- [Radio Wave-Balancing Stickers](https://www.trendhunter.com/trends/omnia-radiation-balancer-stickers.md)
- [Space‑grade Privacy Jackets](https://www.trendhunter.com/trends/electromagnetic-shielding-jacket.md)