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# Cell Phones for Seniors
ClarityLife

By Going Like Sixty | Published 2008-04-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cell-phones-special-features-for-mature-adults-only
References: [clarityproducts](http://www.clarityproducts.com/claritylife.asp)

It's a geezer phone! **Clarity**, a company that makes stuff so older people can communicate better, introduced the **ClarityLife**, a new easier to use cell phone. It's a simple phone with a large display and prominent buttons. Sound is amplified, and it features a [one button emergency response feature](https://www.trendhunter.com/trends/medical-alert-device).

Since it's a geezer phone, there is no long term contract is required. HAR!

**Implications** - Although consumers are becoming increasingly technologically advanced, simple design is still of high value. Be it minimalist [Apple](https://www.trendhunter.com/trends/bold-assistive-access) products or phones like ClarityLife, toned-down technology pieces are more popular than ever. Ultimately, a combination of carefully selected special features matched with a sleek aesthetic far surpasses an overflow of useless features on a heavily adorned piece.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 34% | Activity: 67% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Simple Technology Design:** Technology with minimalistic design is becoming increasingly popular among consumers.
- **Communication Technology for Seniors:** The market for communication technology designed specifically for seniors is growing.
- **Emergency Response Feature:** The integration of emergency response features into communication technology is trending.

### Industries Being Reshaped

- **Consumer Electronics:** The consumer electronics industry can benefit from producing simple technology designs targeted at seniors.
- **Healthcare Technology:** The healthcare technology industry has the potential to expand by creating communication technology designed for seniors with emergency response features.
- **Telecommunications:** The telecommunications industry can seize the opportunity to create products for seniors with specialized features and easy-to-use designs.

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