# Dynamically-Posed Fashion Ads The Celine Spring 2014 Ad Campaign Appears Makeup-Free By Meghan Young | Published 2014-03-01 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/celine-spring-2014-ad References: [models](http://models.com/work/cline-cline-ss-14-1/220520) & [celine](http://www.celine.com) There is a lot going on in the Celine Spring 2014 ad campaign. Not only is it full of busily patterned fashion designs that resemble, when shot in a group, a modern abstract painting, it is rife with dynamic poses that will put anyone in an energetic mood for the day. Yet for all of the the [chic designs](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit) and playful poses, the makeup artist (if there even was one) opted to go for a [natural look](https://www.trendhunter.com/trends/you-are-amazing) that adds another element to the images. The Celine Spring 2014 ad campaign was shot in studio against a white backdrop by photographer Juergen Teller,which allowed the [vibrant designs](https://www.trendhunter.com/trends/contemporary-femininity) stand out even more. It stars top models Daria Werbowy, Julia Nobis, Amanda Murphy and Leona Binx Walton. They were each outfitted by stylist Camilla Nickerson ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 71% | Activity: 74% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Busily-patterned Fashion Designs:** Disruptive innovation opportunity: Create customizable clothing with dynamic patterns that can be easily changed to suit different moods and occasions. - **Dynamic Poses in Fashion Ads:** Disruptive innovation opportunity: Develop technology that allows consumers to virtually try on clothing and see how it looks in various dynamic poses. - **Natural Makeup Look in Fashion Ads:** Disruptive innovation opportunity: Invent cosmetics that enhance natural features without the need for heavy makeup, providing a more effortless and healthy look. ### Sectors Adopting This - **Fashion Design:** Disruptive innovation opportunity: Integrate technology into fashion design processes, enabling designers to create intricate and busily patterned designs more efficiently. - **Augmented Reality:** Disruptive innovation opportunity: Develop augmented reality tools for fashion retailers that allow customers to virtually try on clothing and see themselves in dynamic poses. - **Natural Cosmetics:** Disruptive innovation opportunity: Research and develop natural cosmetic products that enhance natural features without appearing heavy or artificial. ## Related on Trend Hunter - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md) - [Empowering Fashion Campaigns](https://www.trendhunter.com/trends/on-your-own-time.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md)