# Hybrid Celebrity Sweaters Fanclub's Kimye Hybrid Sweater Celebrates the Infamous Couple By Jana Pijak | Published 2016-02-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/celebrity-sweater References: [wearefanclub](http://wearefanclub.com/products/kimye-hybrid-sweater) This graphic celebrity sweater is adorned with an image of hip-hop power couple Kimye. Rather than depicting Kim Kardashian and Kanye West side by side, sportswear brand Fanclub creates a hybrid of the stars and merges Kim's face with Kanye's goatee. This fun celebrity sweater celebrates the infamous couple who has inspired a variety of novelty products and high fashion offerings. While designer Olympia Le Tan created a custom purse to commemorate the Kimye nuptials, streetwear label Ashish also presented a Kim and Kanye statement sweater at a runway event last year. This Kimye hybrid sweater by Fanclub is made with an intarsia wool technique and boasts a round neckline with ribbed hem and sleeve detailing that adds an elegant touch to its fun aesthetic. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 33% | Activity: 21% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What Makes This Trend Stand Out - **Celebrity Merchandise:** The popularity of novelty products and high fashion offerings inspired by famous couples presents opportunities for businesses to create unique and fun celebrity merchandise. - **Hybrid Fashion:** The concept of merging different elements or personalities in fashion, like in the Kimye hybrid sweater, can disrupt traditional fashion norms and attract consumers looking for unique and innovative designs. - **Graphic Apparel:** The use of graphic images, such as the Kimye sweater, on apparel allows for self-expression, customization, and the creation of statement pieces that resonate with consumers. ### Sectors Adopting This - **Fashion Industry:** The fashion industry can capitalize on the trend of celebrity merchandise and hybrid fashion by creating unique and innovative garments that cater to consumers' desire for novelty and self-expression. - **Apparel Manufacturing:** Apparel manufacturers can explore the production of graphic apparel designs, like the Kimye sweater, to meet the demand for customizable and statement-making clothing items. - **Fashion Retail:** Fashion retailers can stock up on celebrity-inspired merchandise, including hybrid fashion pieces, to attract customers looking for trendy and unique items that reflect their favorite celebrities. ## Related on Trend Hunter - [Artist-Inspired Sweaters](https://www.trendhunter.com/trends/lee-x-basquiat.md) - [Celebrity-Collaborative Athletic Lines](https://www.trendhunter.com/trends/by-khlo.md) - [Collaborative Butter-Brand Sweaters](https://www.trendhunter.com/trends/ugly-sweater-x-danish-creamery.md) - [Technical Skin-Tight Mountaineer Garments](https://www.trendhunter.com/trends/the-north-face-and-skims.md) - [Holiday Loungewear Sets](https://www.trendhunter.com/trends/skims-x-cactus-plant-flea-market.md) - [Celebrity Game Crossovers](https://www.trendhunter.com/trends/kim-kardashian-fortnite.md) - [Athletic Wear Collabs](https://www.trendhunter.com/trends/nikeskims-collection.md) - [Conjoined Holiday Sweaters](https://www.trendhunter.com/trends/suavitel-cuddle-crewneck.md) - [Celebrity Swimwear Collections](https://www.trendhunter.com/trends/swim-line.md)