# Celebrity Male Mashups Gillette Merges Celeb Faces to Form the Perfect Englishman By Cecilia Biemann | Published 2009-01-28 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/celebrity-male-mashups-gillette-merges-celebrity-facial-features-to-form-th References: [mylifetime](http://www.mylifetime.com/lifestyle/gigglerific/blog/would-you-date-man?rss_lnk=19079) & [dailymail](http://www.dailymail.co.uk/tvshowbiz/article-1118104/Introducing-ultimate-British-male-face-A-blend-Daniel-Craig-Hugh-Grant-Jonny-Wilkinson.html) According to British men, this is the face of the perfect Englishman. Based on the results of a survey conducted by [Gillette](https://www.trendhunter.com/trends/gradey-dick) which asked English men whose facial features they’d most like to have, this composite image was created using Hugh Grant’s hair, [Orlando Bloom](https://www.trendhunter.com/trends/shaq-attaq-2)’s nose, Daniel Craig’s eyes, rugby player Jonny Wilkinson’s mouth, Formula One racer Lewis Hamilton’s skin and Ewan McGregor’s jaw. The survey, undertaken to coincide with the [new Gillette ShaveCare range](https://www.trendhunter.com/trends/gillette-1), also revealed that careful grooming has gone mainstream in Britain, with 96 percent of respondents indicating that grooming is the last place they would consider cutting back on spending. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 6% | Activity: 66% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Male Celebrity Mashups:** Using technology and surveys, merging the features of male celebrities to create the 'perfect' face opens up the potential for targeted marketing and personalized beauty products. - **Mainstream Grooming:** With the majority of British men prioritizing grooming and considering it a non-negotiable expense, companies can capitalize on this trend by offering innovative and affordable grooming products. - **Composite Imagery:** The use of composite imagery can revolutionize product advertising by creating unique and almost-customizable models that directly appeal to consumers. ### Industries Being Reshaped - **Beauty and Personal Care:** Innovative grooming products and personalized beauty treatments can respond to the demand of male consumers for high quality and effective personal care. - **Advertising and Marketing:** Targeted advertising through composite imagery can better engage consumers and improve brand recognition and loyalty. - **Market Research:** Using advanced technologies and analytics, businesses can gain actionable insights into consumer preferences and behaviors, and design products that meet their needs and expectations. ## Related on Trend Hunter - [Male Grooming Packaging Updates](https://www.trendhunter.com/trends/wilkinson-sword.md) - [Raptors Basketball Campaigns](https://www.trendhunter.com/trends/gradey-dick.md) - [Honest Shaving Campaigns](https://www.trendhunter.com/trends/any-hair-anywhere.md) - [Masculine Hybrid Skincare Ranges](https://www.trendhunter.com/trends/enhanse-mens-skincare.md) - [Humorous Star-Studded Chip Campaigns](https://www.trendhunter.com/trends/call-of-the-mustaches.md) - [Unique Real Facial Hair Billboards](https://www.trendhunter.com/trends/dollar-shave-club1.md) - [Sports-Themed Grooming Tools](https://www.trendhunter.com/trends/gillette-1.md) - [Sleek Snake-Adorned Razers](https://www.trendhunter.com/trends/gilette-and-razer.md) - [Hilarious Male Grooming Ads](https://www.trendhunter.com/trends/manscaped-and-pete-davidson.md)