# Urban-Centric Electric Motorcycles BMW Expands its Electric Lineup Including the CE 02 By Amy Duong | Published 2023-07-11 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/ce-02 References: [engadget](https://www.engadget.com/bmws-ce-02-electric-scooter-sets-sights-on-urban-mobility-184009798.html)  BMW presents a new addition to join its electric motorcycle series in the form of the CE 02. It is essentially a smaller version of the previously launched CE 04 and is meant to target a younger audience. It is technically a scooter but the company is choosing to call it an eParkourer instead. It has a classy design language and a range of over 55 miles for the 11kW version. Other elements include the top speed of approximately 59 miles per hour. The cost starts off at $7,599 before destination and the larger and longer-range CE 04 version starts at $12,700. In addition to this, BMW also announced its new Motorrad companion smart glasses that are able to display gear, speed limit, and speed. Image Credit: BMW ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 42% | Activity: 33% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Urban-centric Electric Motorcycles:** Disruptive innovation opportunity: Develop compact and stylish electric motorcycles targeting younger urban commuters. - **Eparkourers:** Disruptive innovation opportunity: Create electric scooters with unique design elements and positioning to appeal to a younger audience. - **Motorrad Companion Smart Glasses:** Disruptive innovation opportunity: Design smart glasses with integrated features for motorcycle riders, enhancing safety and convenience. ### Who This Affects Most - **Electric Vehicles:** Disruptive innovation opportunity: Expand the market for electric vehicles by creating customizable and affordable options for urban commuting. - **Motorcycle Manufacturing:** Disruptive innovation opportunity: Incorporate electric technology into motorcycle designs to attract a wider range of customers, especially in urban areas. - **Smart Wearable Technology:** Disruptive innovation opportunity: Develop smart glasses for specific niche markets, such as motorcycle riders, providing useful real-time information in a hands-free manner. ## Related on Trend Hunter - [Luxury Electric Bike Models](https://www.trendhunter.com/trends/bmw-ce-02.md) - [Lifestyle-Conscious Electric Scooters](https://www.trendhunter.com/trends/bmw-ce-04-vagabund-moto-concept.md) - [Angular Electric Motorbikes](https://www.trendhunter.com/trends/ecodryft.md) - [Chic EV Motorbikes](https://www.trendhunter.com/trends/senmenti-0-electric-motorcycle.md) - [Aftermarket Motorcycle Conversion Kits](https://www.trendhunter.com/trends/bmw-electric-conversion-kit.md) - [Retro-Style Electric Motorbikes](https://www.trendhunter.com/trends/rm1s.md) - [Retro-Inspired Electric Motorcycles](https://www.trendhunter.com/trends/beachman.md) - [Futuristic Mini Bikes](https://www.trendhunter.com/trends/naxeon-i-am.md) - [Electric Sporting Bikes](https://www.trendhunter.com/trends/7000-d.md)