# Celebrity CBD Skincare Kristen Bell is Introducing a CBD-Infused Skincare Line Called Happy Dance By Laura McQuarrie | Published 2020-05-20 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/cbdinfused-skincare-line References: [newbeauty](https://www.newbeauty.com/kristen-bell-cbd-skin-care-line/) & [doahappydance](https://www.doahappydance.com/) [CBD](https://www.trendhunter.com/trends/cbd-face-balm)-infused skincare lines are becoming popular for their soothing and anti-inflammatory properties, so much so that they can now be found at major beauty retailers. For years, actress Kristen Bell has been a fan of Lord Jones, the first CBD line to launch at Sephora, and will be working with Lord Jones to develop, manufacture and distribute a new line of hemp-derived CBD skincare and personal care products with a new brand by the name of [Happy Dance](https://www.trendhunter.com/trends/happy-mellow). When the brand launches later this year, consumers can expect to find it sharing an affordable entry to CBD skincare. As Bell describes, "When I met Lord Jones founders Rob and Cindy, we aligned on a shared desire to make a CBD line that would be accessible to a wider audience at a lower price point, while maintaining the same trusted quality as the Lord Jones brand." ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 64% | Activity: 52% | Freshness: 9% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Products](https://www.trendhunter.com/celebproducts) ## Key Themes ### Key Themes Behind This Trend - **Cbd-infused Skincare:** The popularity of CBD-infused skincare is driving the development of more affordable skincare lines with the same quality as luxury brands. - **Celebrity-endorsed Beauty Products:** More celebrities are introducing their own beauty lines, enabling them to drive innovation in a highly competitive industry. - **Affordable Luxury Beauty:** The development of more affordable high-quality skincare lines is enabling consumers to experience premium beauty products without paying a premium price. ### Where This Applies - **Beauty and Personal Care:** The beauty industry is seeing an increase in the use of CBD as a key ingredient in skincare products, driving innovation and the development of new CBD-infused beauty lines. - **Celebrity Endorsement:** As more celebrities launch their own beauty product lines, it will drive further innovation in the beauty industry and create more entrepreneurial opportunities. - **Wellness and Alternative Medicine:** The use of CBD-infused beauty and personal care products is drawing more attention to the health and wellness benefits of CBD, creating opportunities for innovation in the wellness industry. ## Related on Trend Hunter - [Luxurious CBD Skincare](https://www.trendhunter.com/trends/shiksona-beauty.md) - [Natural CBD Skincare Lines](https://www.trendhunter.com/trends/cbd-skincare-line.md) - [Healthy Glow-Supporting Skincare Lines](https://www.trendhunter.com/trends/healthy-glow.md) - [Neurocosmetic Skincare Trios](https://www.trendhunter.com/trends/happy-skin-routine.md) - [CBD-Infused Body Butters](https://www.trendhunter.com/trends/cbd-body-butter.md) - [Calming Cannabis Wellness Solutions](https://www.trendhunter.com/trends/sagely-naturals-products.md) - [CBD Face Balms](https://www.trendhunter.com/trends/cbd-face-balm.md) - [CBD-Infused Facial Balms](https://www.trendhunter.com/trends/smooth-facial-balm.md) - [Science-Driven Cannabinoid Skincare](https://www.trendhunter.com/trends/galyna.md)