# CBD-Enriched Frozen Desserts Melt Offers Indulgently Flavored CBD-Infused Ice Cream By Laura McQuarrie | Published 2019-07-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cbdinfused-ice-cream References: [packagingoftheworld](https://www.packagingoftheworld.com/2019/07/melt.html) & [renderstudio](https://www.renderstudio.co.uk/) Render Studio created the concept for Melt, a [CBD](https://www.trendhunter.com/trends/cbd-chocolate-bars)-infused ice cream brand that's passionate about spreading products that share "sweet relief." The brand offers indulgently flavored frozen treats in varieties like Vanilla, Toasted Coconut, Pineapple & Raspberry, as well as Mint, Double Choc and Cookie Dough—all within a single product package. Each pint of [dairy-based ice cream](https://www.trendhunter.com/trends/ben-jerrys-chocolate-caramel-brownie-nondairy) is not only packed with flavor but also 100 milligrams of CBD oil, touting stress-relieving qualities. The colorful visual branding for melt plays up swirls and distorted stripes, referencing the product's decadent ribbons of flavor, as well as the qualities of the CBD-infused ice cream itself. While there are still some restrictions on cannabis-infused food and beverages, a variety of brands are eager to begin producing unique CBD-infused refreshments that are full of flavor and functional benefits. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 65% | Activity: 75% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Cbd-infused Food and Beverages:** CBD-infused food and beverage brands are creating unique, flavorful products with functional benefits. - **Indulgently Flavored Frozen Treats:** Brands like Melt are offering a range of indulgent flavors in CBD-infused ice cream, providing a unique twist to traditional frozen desserts. - **Stress-relieving CBD Products:** CBD-infused frozen desserts, like Melt's ice cream, are tapping into the stress-relieving qualities of CBD oil to provide a relaxing and enjoyable experience for consumers. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry has the opportunity to capitalize on the growing market for CBD-infused products and create unique flavors that appeal to a wide range of consumers. - **Frozen Desserts:** The frozen desserts industry can explore incorporating CBD oil into their products to offer innovative and enticing options for consumers seeking a twist on traditional ice cream flavors. - **Wellness and Stress Relief:** The wellness industry can leverage the stress-relieving qualities of CBD to develop CBD-infused products, such as frozen desserts, that promote relaxation and self-care. ## Related on Trend Hunter - [Full-Spectrum Mango Sorbets](https://www.trendhunter.com/trends/mango-sorbet.md) - [THC-Infused Ice Cubes](https://www.trendhunter.com/trends/thcinfused-ice-cubes.md) - [Cannabis-Infused Ice Cubes](https://www.trendhunter.com/trends/highdration-kitchen.md) - [Ice Cream-Inspired Cannabis Candies](https://www.trendhunter.com/trends/insa-black-raspberry-ice-cream-chocolate.md) - [Hemp-Based Ice Creams](https://www.trendhunter.com/trends/hemp-based-ice-cream.md) - [Flavorful Freeze-Dried Candy Lines](https://www.trendhunter.com/trends/freezedried-candy.md) - [Exclusive 420 Ice Creams](https://www.trendhunter.com/trends/420-ice-cream.md) - [CBD-Infused Meringue Cookies](https://www.trendhunter.com/trends/cbd-meringue-cookies.md) - [CBD-Infused Meringue Cookies](https://www.trendhunter.com/trends/black-sheep-cbd-meringue-cookies.md)