# PNW-Inspired CBD Topicals The Premium Columbia Naturals Line Uses Pacific Northwest Ingredients By Laura McQuarrie | Published 2020-07-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/cbd-topical References: [prnewswire](https://www.prnewswire.com/news-releases/columbia-basin-hemp-introduces-new-columbia-naturals-line-of-premium-topical-cbd-lotions-301088468.html) & [columbianaturals](http://www.columbianaturals.com/) [Columbia Basin Hemp](https://www.trendhunter.com/trends/columbia-skincare) launched a new line of [CBD](https://www.trendhunter.com/trends/om-wellness) topicals called Columbia Naturals that features quality ingredients sourced from the Pacific Northwest. As a producer of high-quality hemp plants and cannabidiol products in Washington State, Columbia Basin Hemp is now introducing creams, lotions and salves infused with its pure CBD isolate. The new products include the icy hot Famer's Helper to support long hours spent the office and the field alike, a lightweight, non-sticky moisturizer called Lavender Breeze and River Plunge, which captures the essence of "taking the first plunge in the Columbia River on an early summers' day." This new topical product line was created to easily share the benefits of CBD, which has the potential to help with soothing pain and inflammation, skin problems and assist with wound healing. Image Credit: Columbia Basin Hemp ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 70% | Activity: 66% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **CBD Topicals:** The trend of CBD topicals is on the rise, with potential disruptive innovation opportunities in the skincare and wellness industries. - **Pacific Northwest Ingredients:** The use of Pacific Northwest ingredients in products is a growing trend, presenting disruptive innovation opportunities in the food and beverage, and natural beauty industries. - **Pure CBD Isolate:** The trend of using pure CBD isolate in products opens up disruptive innovation opportunities in the pharmaceutical and alternative medicine industries. ### Who This Affects Most - **Skincare:** The skincare industry can explore disruptive innovation opportunities by incorporating CBD topicals into their product lines. - **Wellness:** The wellness industry can capitalize on the trend of CBD topicals by incorporating them into their services and offerings. - **Food and Beverage:** The food and beverage industry can explore disruptive innovation opportunities by incorporating Pacific Northwest ingredients into their products. ## Related on Trend Hunter - [Expanded Hemp Wellness Lines](https://www.trendhunter.com/trends/now-solutions.md) - [Calming Cannabis Wellness Solutions](https://www.trendhunter.com/trends/sagely-naturals-products.md) - [Natural CBD Skincare Lines](https://www.trendhunter.com/trends/cbd-skincare-line.md) - [Powerful CBD Balms](https://www.trendhunter.com/trends/cbd-balm1.md) - [Cooling CBD Balms](https://www.trendhunter.com/trends/cooling-cbd-balm.md) - [Athlete-Created Recovery Creams](https://www.trendhunter.com/trends/primitiv-performance.md) - [CBD-Infused Vegan Body Rubs](https://www.trendhunter.com/trends/body-rub.md) - [Expansive CBD-Powered Health Products](https://www.trendhunter.com/trends/hemp-fusion.md) - [Plant-Based Body Oils](https://www.trendhunter.com/trends/om-wellness.md)