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# Balancing CBD Supplements
Prima The Daily CBD Softgels Help Manage Everyday Anxieties

By Michael Hemsworth | Published 2020-10-01 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/cbd-softgels
References: [uncrate](https://uncrate.com/prima-anti-stress-cbd-softgels/) & [prima.co](https://www.prima.co/products/the-daily/?utm_source=uncrate&utm_medium=brand%20partnership&utm_campaign=editorial%20content%20October%202020&utm_term=paid)

[Prima The Daily](https://www.trendhunter.com/trends/walkfully1) CBD [Softgels](https://www.trendhunter.com/trends/thcfree-gummies) are a premium supplement for consumers who are looking for a way to incorporate cannabis into their daily life. The product is formulated with organically grown [whole hemp extract](https://www.trendhunter.com/trends/hempbased-supplements) that is loaded with naturally occurring CBD , polyphenols, terpenes, sterols and flavonoids. This enables the vegan-friendly supplement to help with sleep, mood, recover, immunity and more.

Prima The Daily CBD Softgels are also infused with a blend of black pepper, clove bud and cur cumin oils that will further help the cannabinoids to be absorbed more efficiently by the body. The gel capsules also maintain a free-from recipe that doesn't have any peanuts, tree nuts, wheat, dairy, sweeteners, artificial colors or artificial flavors in the mix, while also being non-GMO and gluten-free.

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 47% | Activity: 48% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **CBD Supplements for Everyday Anxieties:** There is a growing trend in creating CBD products that help individuals manage anxiety and stressors in their daily lives. Businesses can focus on developing CBD supplements that are specifically formulated to address everyday anxieties.
- **Infusing CBD Supplements with Natural Oils:** Products like Prima The Daily CBD Softgels have shown how infusing CBD supplements with natural oils can help improve the efficacy of these products. Businesses can explore incorporating different natural oils in CBD supplements to help maximize their benefits.
- **Free-from CBD Supplements:** As consumers become more conscious of what they put in their bodies, there is a trend of creating CBD supplements that maintain a free-from recipe, without any artificial flavors or colors. Businesses can capitalize on this trend by creating CBD supplements that cater to this growing market demand.

### Who This Affects Most

- **Health and Wellness Industry:** The health and wellness industry stands to benefit from CBD supplements that are formulated to address everyday anxieties.
- **Natural Supplements Industry:** Businesses in the natural supplements industry can explore incorporating natural oils in CBD supplements to improve their efficacy and market appeal.
- **Food and Beverage Industry:** As CBD becomes more mainstream, businesses in the food and beverage industry have an opportunity to capitalize on the trend of creating free-from CBD supplements that are non-GMO and gluten-free.

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