# Clean CBD-Infused Skincare MyChelle's Enhance Collection Features Hemp-Derived CBD By Laura McQuarrie | Published 2020-03-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/cbd-infused-skincare References: [prnewswire](https://www.prnewswire.com/news-releases/mychelle-dermaceuticals-unveils-modern-brand-redesign-and-new-cbd-enhance-skincare-line-301019261.html) & [mychelle](https://www.mychelle.com/) MyChelle's Enhance collection introduces CBD-infused skincare that can easily be mixed and matched to suit the needs of different skin types. As the brand recognizes that skincare isn't one-size-fits-all, the collection introduces a range of solutions, like the Enhancing CBD Rinse-Free Wash, powered by hemp-derived CBD, exotic botanical oils and antioxidants. As part of its commitment to products that are made with clean, transparent ingredients, MyChelle is a founding member of the Environmental Working Group's Verified for Your Health program. The brand is also a PETA-certified cruelty-free company, certified with Leaping Bunny and a supporter of the Coral Restoration Foundation. Notably, MyChelle received the Clean Label Project's Antioxidant Superiority Award for its Enhance CBD Lotion. Image Credit: MyCHELLE ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 22% | Activity: 39% | Freshness: 9% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **CBD Skincare:** The rise of CBD-infused skincare creates opportunities to innovate clean, transparent products for different skin types. - **One-size-fits-all Solutions:** Customizable skincare options challenge the traditional one-size-fits-all approach and disrupt the industry with more tailored offerings. - **Clean Label Products:** Consumers' demand for clean, transparent ingredients in beauty products creates space for innovative solutions and clear labeling. ### Sectors Adopting This - **Beauty and Skincare Industry:** The CBD-infused skincare trend offers new opportunities and segments for innovation in beauty and skincare markets. - **Natural and Organic Beauty Industry:** The rise of demand for clean, transparent ingredients and certifications creates new development opportunities in natural and organic beauty product market. - **CBD Industry:** As CBD gains traction in various industries, the skincare market creates an opportunity for CBD companies to expand and diversify their product lines. ## Related on Trend Hunter - [Natural CBD Skincare Lines](https://www.trendhunter.com/trends/cbd-skincare-line.md) - [Healthy Glow-Supporting Skincare Lines](https://www.trendhunter.com/trends/healthy-glow.md) - [Multi-Sensory CBD Bodycare](https://www.trendhunter.com/trends/magik-collection.md) - [CBD-Infused Facial Balms](https://www.trendhunter.com/trends/smooth-facial-balm.md) - [Neurocosmetic Skincare Trios](https://www.trendhunter.com/trends/happy-skin-routine.md) - [Plant-Based Body Oils](https://www.trendhunter.com/trends/om-wellness.md) - [Science-Driven Cannabinoid Skincare](https://www.trendhunter.com/trends/galyna.md) - [Calming Cannabis Wellness Solutions](https://www.trendhunter.com/trends/sagely-naturals-products.md) - [CBD Face Balms](https://www.trendhunter.com/trends/cbd-face-balm.md)