# Water-Soluble CBD Dog Treats LiefMed's Innovative Pet Chews Support Next-Level Pet Wellness By Laura McQuarrie | Published 2020-10-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cbd-dog-treat References: [prnewswire](https://www.prnewswire.com/news-releases/liefmed-launches-the-first-water-soluble-cbd-dog-treat-301143862.html) & [liefmed](https://www.liefmed.com/product/liefmed-vitality-cbd-dog-treats-large/) In partnership with FireOrganix, LifeMed is introducing the first [water-soluble CBD dog treat](https://www.trendhunter.com/trends/canine-wellness-products). Vitality+ shares the benefits of not only water-soluble CBD from organic hemp but also [chaga mushrooms](https://www.trendhunter.com/trends/mushroom-mango-oven-baked-dog-treats), which are so packed with nourishing properties that they've often referred to as "the mushroom of immortality." Chaga mushrooms are sources of [antioxidants, amino acids, digestive aids](https://www.trendhunter.com/trends/daily-dog-supplement), as well as many vitamins. The mushrooms used to create the product are mindfully harvested from Alaska in a way that allows for regrowth in the future. As Britt Johnson, Founder and CEO, of FireOrganix describes: "Our proprietary Water-Soluble Technology (WST) reduces the size of the CBD molecules so they can more quickly be absorbed by the bloodstream. This ultimately means a better, more effective product—for humans and pets." Image Credit: LiefMed ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 37% | Activity: 34% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### Key Themes Behind This Trend - **Water-soluble Technology:** The use of water-soluble CBD technology presents an opportunity for more efficient absorption in pet products. - **Next-level Pet Wellness:** The focus on incorporating nourishing ingredients like chaga mushrooms opens up opportunities for innovative pet wellness solutions. - **Organic Hemp Products:** The utilization of organic hemp in pet treats taps into the growing demand for natural and sustainable pet care products. ### Where This Applies - **Pet Care:** The pet care industry can explore the potential of water-soluble CBD technology and innovative natural ingredients in developing advanced pet wellness solutions. - **CBD Products:** The CBD industry can leverage water-soluble technology to enhance the effectiveness and absorption rate of their products for both humans and pets. - **Natural Supplements:** The natural supplements industry can explore the inclusion of chaga mushrooms and other nourishing ingredients in their product offerings to promote overall health and wellness. ## Related on Trend Hunter - [Superfood Training Treats](https://www.trendhunter.com/trends/training-treats.md) - [Functional CBD Pet Products](https://www.trendhunter.com/trends/pet-releaf-1.md) - [Potent Pet CBD Products](https://www.trendhunter.com/trends/pet-releaf.md) - [Dog-Friendly CBD Chews](https://www.trendhunter.com/trends/sky-wellness.md) - [Mushroom-Powered Lickable Treats](https://www.trendhunter.com/trends/holy-cap-squeezees.md) - [Mushroom-Powered Pet Supplements](https://www.trendhunter.com/trends/functional-mushroom-supplement.md) - [CBD-Infused Pet Coat Treatments](https://www.trendhunter.com/trends/cbd-skin-coat-treatment.md) - [Plant-Based Pet Supplements](https://www.trendhunter.com/trends/pet-releaf-2.md) - [Dog-Friendly Mushroom Treats](https://www.trendhunter.com/trends/shroomies.md)