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# Luxurious CBD Bath Products
Canna Bath Co. Offers CBD-Infused Bath Bombs & Bath Salts

By Laura McQuarrie | Published 2019-03-27 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/cbd-bath
References: [prnewswire](https://www.prnewswire.com/news-releases/hippo-premium-packaging-designs-new-brand-look-for-canna-bath-300818636.html) & [cannabathco](http://www.cannabathco.com)

In a market that's full of soothing bath products, Canna Bath Co. distinguishes itself from other brands by producing [CBD bath products](https://www.trendhunter.com/trends/fusion-cbd). The brand offers a number of [functional bath salts](https://www.trendhunter.com/trends/bath-therapy) to relieve sore muscles, assist with relaxation and promote clear airways with therapeutic-grade essential oils and other all-natural ingredients. Similarly, Canna Bath Co. also creates [functional bath bombs](https://www.trendhunter.com/trends/liquid-bath-bombs) for Sleep and Calm, plus other solutions to guide the body into different states of well-being.

Canna Bath Co. recently refreshed its packaging designs with an upscale look with the aim of appealing to women. According to Jessica Bernardo, Founder and CEO of Canna Bath, "The new packaging allowed us to get into prominent, luxury stores. Our new look is attracting customers and retailers, and has transformed our brand."

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 54% | Activity: 62% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Cbd-infused Bath Products:** Canna Bath Co. sets itself apart from other brands by producing CBD bath products, providing an opportunity for the wellness industry to explore the benefits of cannabidiol in personal care.
- **Functional Bath Salts:** Canna Bath Co. offers a range of functional bath salts with therapeutic-grade essential oils and natural ingredients, presenting an opportunity for the bath product industry to cater to targeted wellness needs.
- **Upscale Packaging Design:** Canna Bath Co.'s upscale packaging design strategy attracts customers and retailers, creating an opportunity for packaging design and branding industries to assist companies in rebranding for a luxurious appeal.

### Industries Being Reshaped

- **Wellness:** With the rise of CBD-infused bath products, the wellness industry can explore integrating cannabidiol into personal care products to meet consumer demand for natural and therapeutic solutions.
- **Bath Product:** The bath product industry has an opportunity to cater to specific wellness needs by offering functional bath salts enriched with essential oils and natural ingredients.
- **Packaging Design:** As upscale packaging design gains traction in the market, the packaging design and branding industries can assist businesses in rebranding to attract customers and retailers with a luxurious aesthetic.

## Related on Trend Hunter

- [Rejuvenating THC Bath Bombs](https://www.trendhunter.com/trends/the-dreamer-bath-bomb.md)
- [THC-Infused Bath Bombs](https://www.trendhunter.com/trends/thc-infused-bath-bomb.md)
- [CBD-Infused Bath Salts](https://www.trendhunter.com/trends/rejuvenating-soak-cbd.md)
- [Eco-Friendly THC Bath Bombs](https://www.trendhunter.com/trends/bubba-kush-bath-bomb.md)
- [THC-Infused Mixed Bath Bombs](https://www.trendhunter.com/trends/double-dream-bath-bomb.md)
- [Luxury Bathing Ranges](https://www.trendhunter.com/trends/baina-1.md)
- [Multi-Sensory CBD Bodycare](https://www.trendhunter.com/trends/magik-collection.md)
- [Rejuvenating Bath Salt Lines](https://www.trendhunter.com/trends/bath-salt-soaks.md)
- [Restorative Aromatic Bath Products](https://www.trendhunter.com/trends/dr-teals-products.md)
