# Brush-Embedded Cat Doors The 'Cathole' Grooms Felines as They Pass Through By Michael Hemsworth | Published 2018-11-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cathole References: [homecrux](http://www.homecrux.com/cathole-cat-door-with-cleaning-brush/112876/) & [amzn.to](https://amzn.to/2DR7Rfw) The 'Cathole' cat door is a clever solution for pet owners to integrate into their home when seeking a way to make it more intuitive for their furry friend to live in. Made in the USA and intended to be installed onto any existing doors in your home, the unit features a series of brush bristles around the edge that will groom your cat as they pass through. This eliminates the need to spend time physically [brushing them yourself](https://www.trendhunter.com/trends/layer-brush), which is quite tedious and messy to make pet ownership easier. The 'Cathole' cat door takes just 30 minutes to install and is an excellent option for those who want to keep doorways sealed without restricting pets from accessing certain areas. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 79% | Activity: 64% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### Key Themes Behind This Trend - **Pet Grooming Through Smart Doors:** The pet door industry should explore integrating grooming features to their products. - **Simplifying Pet Ownership:** There is a disruptive innovation opportunity to simplify aspects of pet ownership through smart technology as seen in the 'Cathole' cat door. - **Customizable Pet Product Installation:** The 'Cathole' cat door's easy installation feature presents opportunities for customization of installation extents for pet owners. ### Where This Applies - **Pet Door Installation Industry:** Companies in the pet door installation industry can explore integrating grooming features to their products to add value to their products and services. - **Pet Technology Industry:** The 'Cathole' cat door presents an opportunity for the pet technology industry to explore simplifying other aspects of pet ownership through smart technology. - **Home Improvement and Design Industry:** The 'Cathole' cat door's customized installation feature presents opportunities for the home improvement and design industry to offer customers greater control over their installations and interior design preferences. ## Related on Trend Hunter - [Automated Grooming Cat Houses](https://www.trendhunter.com/trends/pawswing-neo.md) - [Smart Cat Shelters](https://www.trendhunter.com/trends/the-pawswing-neo.md) - [Automated Mounted Cat Brushes](https://www.trendhunter.com/trends/automatic-cat-brush.md) - [Subscription-Based Pet Doors](https://www.trendhunter.com/trends/onlycat.md) - [Smart Cat Grooming Pods](https://www.trendhunter.com/trends/cat-grooming-pod.md) - [Prey-Detecting Smart Cat Doors](https://www.trendhunter.com/trends/cat-door-with-prey-detection.md) - [Automatic Cat Grooming Tools](https://www.trendhunter.com/trends/pawswing.md) - [Purring Pet Care Devices](https://www.trendhunter.com/trends/cat-toothbrush.md) - [Feline-Friendly Drying Towers](https://www.trendhunter.com/trends/dmuse-cat-tower.md)