# Wickedly Witchy Women Solve Sundsbo Photographs Catherine McNeil for Numero 106 By Marissa Liu | Published 2009-09-04 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/catherine-mcneil-numero-106 References: [thefashpack.onsugar](http://thefashpack.onsugar.com/4619964#read-more) & [numero-magazine](http://www.numero-magazine.com/index-en.html) The alluring Australian model Catherine McNeil appears in the [fashion editorial](https://www.trendhunter.com/trends/contemporary-femininity), “Les Ailes du Dési” in Numéro #106. She previously graced the cover of the French magazine's August 2009 issue, a position that is occupied this month by Dutch muse Lara Stone. In Numéro's September 2009 issue, Catherine McNeil is captured looking shapely in ethereal settings by Norwegian photographer Solve Sundsbo. [Numero 106 Cover](http://www.stylebyme.net/wp-content/uploads/2009/08/lara-stone-numero-106-cover.jpg) **Implications** - Dark, alluring photography demonstrates how society is still fascinated with the [dark side](https://www.trendhunter.com/trends/rouge-noir) of various creations. Featuring elements from culture that represent evil can be inspiring for certain individuals looking for off-beat products. Companies should consider how their products can divulge the darker side of life and appeal to a broader range of consumers. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 91% | Activity: 79% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **Dark Photography:** The fascination with the dark side of various creations creates opportunities for companies to feature such elements and appeal to a broader range of consumers. - **Ethereal Settings:** The use of ethereal settings in photography provides an opportunity to create mystical and fantastical products across different industries. - **Wicked Women:** The representation of wicked women provides an opportunity for brands to create off-beat products that appeal to the inner rebel in certain individuals. ### Sectors Adopting This - **Fashion:** Fashion brands can leverage dark and alluring photography, ethereal settings, and the representation of wicked women in their marketing and product offerings. - **Beauty:** Beauty brands can incorporate the mystical and fantastical elements featured in photography into their products, marketing campaigns, and packaging. - **Entertainment:** Entertainment industries can create content that features dark and ethereal settings, and wicked female characters to appeal to a broader audience. ## Related on Trend Hunter - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Dynamic NFT Magazines](https://www.trendhunter.com/trends/vogue-singapore-magazine.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Mock Social Good Fashion Ads](https://www.trendhunter.com/trends/not-models-own.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md)