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# Brazilian Body Tightening Creams
The 'Catch the Bum Bum Wave' Creams Come in Travel-Friendly Sizes

By Riley von Niessen | Published 2017-12-23 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/catch-the-bum-bum-wave
References: [sephora](https://www.sephora.com/product/catch-bum-bum-wave) & [soldejaneiro](https://soldejaneiro.com/)

Sol de Janeiro, a Brazilian beauty brand that's known for its highly nourishing products that make use of ingredients that are taken from the [amazon](https://www.trendhunter.com/trends/ultimate-hydration-set), recently launched a travel-friendly trio of body creams that it calls 'Catch the Bum Bum Wave.'

The creams come in bright yellow pots, which are packed into a beautiful blue box that's accented with ocean wave imagery. As the creams are made with all-natural ingredients, they're suitable for all skin types, whether it's oily and sensitive, combination, or dry. Specifically, the fast-absorbing cream is made from a "blend of nourishing cupuaçu butter, antioxidant superpower açaí, and skin-conditioning coconut oil." With this combination, the cream is able to prevent dryness and uneven tone, and tighten skin that's lost some of its firmness and elasticity.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 17% | Activity: 28% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Travel-friendly Body Creams:** The trend of travel-friendly body creams presents an opportunity for brands to cater to the needs of on-the-go consumers.
- **All-natural Skincare:** The trend of all-natural skincare offers a disruptive innovation opportunity for brands to tap into the growing demand for clean and eco-friendly products.
- **Skin Tightening and Firming:** The trend of skin tightening and firming products presents an opportunity for brands to develop innovative solutions to address issues related to aging skin.

### Industries Being Reshaped

- **Beauty and Skincare:** The beauty and skincare industry can benefit from the trend of travel-friendly body creams and all-natural skincare products.
- **Travel and Tourism:** The travel and tourism industry can leverage the trend of travel-friendly body creams to offer convenient and portable skincare options for travelers.
- **Anti-aging and Wellness:** The anti-aging and wellness industry can capitalize on the trend of skin tightening and firming products to provide innovative solutions for maintaining youthful and healthy skin.

## Related on Trend Hunter

- [Firming Belly Creams](https://www.trendhunter.com/trends/tighten-smooth-belly-cream.md)
- [Summer-Themed Cosmetic Collections](https://www.trendhunter.com/trends/sol-de-janeiro-summer-collection.md)
- [Collagen-Boosting Bodycare Kits](https://www.trendhunter.com/trends/beija-flor-body-oasis.md)
- [Elasticity-Enhancing Body Oils](https://www.trendhunter.com/trends/beija-flor-elastibody-oil.md)
- [Vitamin-Infused Body Lotions](https://www.trendhunter.com/trends/body-badalada.md)
- [Indulgent Skin-Nourishing Creams](https://www.trendhunter.com/trends/nutrius-brazilian-body-butter.md)
- [Skin-Smoothing Gel-Creams](https://www.trendhunter.com/trends/body-fit-active.md)
- [Body Butter Pop-Ups](https://www.trendhunter.com/trends/sol-de-janeiro-2.md)
- [Arm-Toning Creams](https://www.trendhunter.com/trends/sculpt-tone-arm-cream.md)
