# Plant-Based Protein Granola Snacks Catalina Snacks Launches the 'Catalina Crunch® Protein Granola' By Debra John | Published 2025-07-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/catalina-crunch-protein-granola References: [ustalinacrunch](https://us.catalinacrunch.com/7)  Catalina Snacks expands its portfolio of better-for-you offerings with the introduction of 'Catalina Crunch® Protein Granola,' a plant-based granola designed to deliver both nutritional value and flavor. Available in three distinctive varieties, 'Honey Cashew,' 'Peanut Butter,' and 'Vanilla Almond,' this new launch is tailored for health-conscious consumers seeking smarter snack and breakfast solutions. Now rolling out at major retailers across the United States—including Target, [Sprouts](https://www.trendhunter.com/trends/keto-krisp-dark-chocolate-almond-sea-salt), [Walmart](https://www.trendhunter.com/trends/premier-protein-2), and Hannaford—the granola is positioned to support modern lifestyles, whether enjoyed in the morning or as a convenient, on-the-go option. Each serving provides "13 grams of plant-based protein, just 1 to 2 grams of sugar, and a robust source of dietary fiber." Made with real nuts, gluten-free oats, soy, rice crisps, and Catalina’s signature cereal blend, it offers a satisfying crunch and indulgent taste—without the typical sugar spike. This launch further strengthens [Catalina Snacks’](https://www.trendhunter.com/trends/parmesan-garlic) national footprint, now spanning "over 28,000 retail locations," and affirms the brand’s leadership in clean-label, high-protein innovation. Image Credit: Catalina Snacks ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 79% | Activity: 84% | Freshness: 45% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Rise of Plant-based Snack Innovations:** Businesses are increasingly launching plant-based snacks that cater to the demand for nutritious alternatives to traditional products. - **Growth in Protein-enhanced Foods:** There is a surge in food products that incorporate high protein levels, appealing to consumers prioritizing health and fitness. - **On-the-go Health-conscious Snacking:** Consumers are embracing portable, health-focused snacks that fit their busy lifestyles, driving an evolution in convenient food choices. ### Industries Being Reshaped - **Health-focused Food Retail:** Retailers are expanding offerings to include more nutrient-rich products, responding to consumer preferences for healthier food options. - **Clean-label Packaging Industry:** The demand for transparent ingredient lists is fostering innovation in clean-label packaging, aligning with consumer desires for simplicity and honesty. - **Gluten-free Product Market:** The increase in gluten-free diets is fueling innovation in products that offer dietary inclusivity without compromising taste or texture. ## Related on Trend Hunter - [Flavorful Protein-Forward Foods](https://www.trendhunter.com/trends/parmesan-garlic.md) - [Bakery-Inspired Protein Cereals](https://www.trendhunter.com/trends/catalina-crunch-strawberry-strudel.md) - [Low-Sugar Fruit-Filled Cereals](https://www.trendhunter.com/trends/catalina-crunch-pairings.md) - [Nutty Protein-Rich Cereals](https://www.trendhunter.com/trends/peanut-butter-protein-cereal.md) - [Pea Protein Cookies](https://www.trendhunter.com/trends/catalina-crunch-2.md) - [Protein-Rich Granolas](https://www.trendhunter.com/trends/natures-path-love-crunch-granola.md) - [Better-For-You Cereal Brands](https://www.trendhunter.com/trends/catalina-crunch.md) - [Pastry-Inspired Protein Cereals](https://www.trendhunter.com/trends/pastryinspired-protein-cereals.md) - [Crunchy Grab-and-Go Snack Mixes](https://www.trendhunter.com/trends/catalina-crunch-mix.md)