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# Jacquard Feline Streetwear
Julian Zigerli's Newest Collection Includes Statement Cat Sweaters

By Jana Pijak | Published 2017-10-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/cat-sweaters
References: [shop.julianzigerli](http://shop.julianzigerli.com/index.php?route=product/product&path=62&product_id=396) & [fuckingyoung.es](http://fuckingyoung.es/julian-zigerli-fallwinter-2017-campaign/)

Consisting of statement cat sweaters and versatile basics, the Julian Zigerli Fall/Winter 2017 collection is appropriately named 'Me, My Cat, And I.' Targeting pet owners with a love of streetwear, the designer creates an eclectic range which includes this bold piece -- a 'Cat Boss' sweater that is constructed using a cozy, jacquard knit.

This cat-adorned crewneck is one of the collection's more subdued pieces, yet promises to make a statement when worn. The piece features a greyscale knit texture, with a large cat portrait on its front panel.

Fusing a relaxed and modern silhouette with a graphic detail, this statement top will appeal to authenticity-seeking Millennials who wish to share their love of cats with the world.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 27% | Activity: 19% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What's Driving This Trend

- **Statement Cat Sweaters:** Disruptive innovation opportunity: Create a line of customizable cat sweaters that allow pet owners to showcase their unique cat personalities.
- **Versatile Basics:** Disruptive innovation opportunity: Develop a line of streetwear basics that can be easily mixed and matched with bold statement pieces for a versatile wardrobe.
- **Authenticity-seeking Millennials:** Disruptive innovation opportunity: Design a collection of clothing that appeals to Millennials who prioritize expressing their individuality and values through their fashion choices.

### Who This Affects Most

- **Fashion:** Disruptive innovation opportunity: Incorporate innovative materials and manufacturing techniques to create cat-inspired streetwear collections.
- **Pet Products:** Disruptive innovation opportunity: Expand the pet products market by introducing fashionable cat accessories and clothing options for pet owners.
- **Retail:** Disruptive innovation opportunity: Create an online platform that curates and sells unique and trendy cat-themed apparel and accessories for cat lovers.

## Related on Trend Hunter

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- [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md)
