# Custom Cast Branding Casttoo Makes Your Broken Bone Beautiful By Mayooran Thevarajah | Published 2013-09-02 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/casttoo-cast-tattoo References: [casttoo](http://www.casttoo.com/Casttoo.com/Welcome.html) & [casttoo](http://www.casttoo.com/Casttoo.com/About_Casttoo.html) The cast tattoo, or Casttoo, is a new way to make a painful broken bone look that much better. This idea was created by Jessica Smith, presumably after one of her many broken bones, in an effort to promote “happy healing” and a sense of positive energy for people who are forced to endure casts. The patent-pending idea of the healing power of positive energy, especially for young kids, is one supported by medical science, and Jessica’s creative and colorful designs are sure to put a smile on any kid’s face. Customizing a cast is easy due to the stream of [designs, colors and themes](https://www.trendhunter.com/trends/ai-tattoo-creator) for the [cast tattoos](https://www.trendhunter.com/trends/chipotle-temporary-tattoo-collection). Who knew breaking a bone could be so much fun? ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 18% | Activity: 34% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### What's Driving This Trend - **Custom Cast Branding:** Customizable and creative designs for medical casts can further promote positive energy for patients. - **Personalized Medical Accessories:** Customizable medical accessories can turn painful experiences into more positive and enjoyable ones. - **Healing Through Art:** Incorporating artistic designs into medical products can enhance the healing process and promote positive energy. ### Who This Affects Most - **Medical Equipment and Supplies:** Customizable medical accessories can provide a new revenue stream for medical equipment and supplies companies. - **Children's Toys and Entertainment:** Customizable and fun designs for medical casts can also appeal to the children's toy and entertainment industry. - **Art and Craft Supplies:** Collaboration between the medical industry and art and craft companies can lead to new product lines that promote healing through art. ## Related on Trend Hunter - [Recycled Material Medical Casts](https://www.trendhunter.com/trends/axo-cast.md) - [Transformative Survivor Tattoos](https://www.trendhunter.com/trends/mark-of-life.md) - [Adjustable Fracture Braces](https://www.trendhunter.com/trends/bracesys-kevlar.md) - [Temporary Oral Tattoos](https://www.trendhunter.com/trends/temporary-oral-tattoos.md) - [Tattoo-Style Pimple Patches](https://www.trendhunter.com/trends/zitsticka-x-jonboy.md) - [Artful Bandage Collections](https://www.trendhunter.com/trends/the-met-x-bandaid.md) - [Connected Kids Recovery Braces](https://www.trendhunter.com/trends/cknee-brace.md) - [Progressive Rewritable Tattoos](https://www.trendhunter.com/trends/magic-ink.md) - [Vitamin-Infused Temporary Tattoos](https://www.trendhunter.com/trends/barriere.md)