# Superfood Cookbooks Cassie Johnson Teaches Health-Conscious Readers How to Cook with Superfoods By Vasiliki Marapas | Published 2015-04-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cassie-johnson References: [refinery29](http://www.refinery29.com/chia-quinoa-kale-recipe?source_utm=feed&utm_medium=rss) & [amazon](http://www.amazon.ca/Chia-Quinoa-Kale-Super-Nutritious-Superfoods/dp/1581572743?tag=trenhunt0f-20) Seasoned food blogger Cassie Johnson has released a book of superfood recipes for the foodie that's interested in eating healthily, but unsure how to go about it. The [health food craze](https://www.trendhunter.com/trends/oola-bowls) shows no signs of slowing down, leaving many inexperienced foodies wondering how to incorporate [beets and chia seeds](https://www.trendhunter.com/trends/superfood-english-muffins-queen-st-bakery) into their favorite meals. Fear not, newbies: Cassie Johnson is here to help. Titled 'Chia, Quinoa, Kale, Oh My!.,' Johnson's second literary effort features a whopping 40 superfood recipes. Whether it's Baked Asparagus & Eggs, or Açai-Chia Jam & Goat Cheese Crostini, each recipe is as delicious as it is nutritious. Books such as 'Chia, Quinoa, Kale, Oh My!,' reveal that consumers are willing to make drastic changes in their at-home consumption. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 17% | Activity: 20% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Superfood Recipes:** The popularity of superfood recipes demonstrates the demand for healthier food options and provides opportunities for innovative ingredient combinations and cooking techniques. - **Health Conscious Cooking:** Increasing interest in health-conscious cooking creates opportunities for developing specialized cookbooks and kitchen gadgets that make it easier for people to incorporate superfoods into their meals. - **Nutritious Food Books:** The success of books like 'Chia, Quinoa, Kale, Oh My!' indicates the market potential for more nutritious food books that offer recipes and guidance for those seeking a healthier lifestyle. ### Where This Applies - **Cookbook Publishing:** The rise in demand for superfood recipes presents opportunities for cookbook publishers to release more titles focused on healthy eating and superfood ingredients. - **Food and Beverage:** Companies in the food and beverage industry can capitalize on the superfood trend by developing innovative products that incorporate popular superfood ingredients and cater to health-conscious consumers. - **Kitchen Appliances and Gadgets:** The increasing interest in health-conscious cooking and the use of superfoods opens up potential for the development of specialized kitchen appliances and gadgets that simplify the preparation and cooking of nutritious meals. ## Related on Trend Hunter - [Simple Nutrient-Packed Recipes](https://www.trendhunter.com/trends/nutrientpacked-recipe.md) - [Accessible Vegan Recipe Cookbooks](https://www.trendhunter.com/trends/mission-vegan.md) - [Superfood-Powered Coffee Product](https://www.trendhunter.com/trends/superfood-coffees.md) - [Superfood Fall Soups](https://www.trendhunter.com/trends/superfood-fall-soups.md) - [Expansive Superfood Product Ranges](https://www.trendhunter.com/trends/superfoods-range.md) - [Better-For-You Spice Blends](https://www.trendhunter.com/trends/superfood-sprinkle.md) - [Nourishing Seed Blends](https://www.trendhunter.com/trends/plantchi.md) - [Plant-Powered Superfood Meals](https://www.trendhunter.com/trends/plant-points.md) - [Delectable Nutrient-Rich Granolas](https://www.trendhunter.com/trends/super-granolas.md)