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The 'Elbow' Cassette Player Snaps onto Tapes for Listening

 - May 8, 2017
References: elbow.co.nf & yankodesign
Looking nothing like the portable players of the past, the 'Elbow' cassette player is a modern take on a retro medium player that works to provide a simple experience.

The market for cassette tapes has seen a marked increase in the past few years with more consumers opting to purchase new recordings on the retro medium rather than purchase a digital copy. The 'Elbow' player identifies how the market could respond with a product that is streamlined like today's technology but that is capable of playing that of yesteryear's.

The 'Elbow' cassette player is the design work of Andrius Žemaitis and Marius Paulikas, and works by incorporating a shifting arm over the body of the tape for ergonomic operation.