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# Solar-Powered Timepieces
The Casio G-Shock Digital GR-8900A-7ER Watch Uses Reusable Energy

By Taylor Keefe | Published 2011-12-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/casio-g-shock-digital-gr-8900a-7er
References: [freshnessmag](http://www.freshnessmag.com/2011/12/16/casio-g-shock-digital-gr-8900a-7er-watch/) & [gshock](http://www.gshock.com/)

Changing the batteries in your favorite watch can be a hassle, but thanks the solar-powered [Casio](https://www.trendhunter.com/trends/gshock-g5600bg1) G-Shock Digital GR-8900A-7ER watch, recharging the juice for this timepiece means spending time in the sun.

Casio is taking an eco-friendly approach when designing watches with its Tough Solar technology. The technology reduces battery waste by implementing micro-solar panels to the face of the Casio G-Shock Digital GR-8900A-7ER timekeeper. This means that more time frolicking in the sun will keep the watch fully charged. The timepiece is a throwback to the [older versions of the G-Shock](https://www.trendhunter.com/trends/casio-gshock-dw5000r), using the [classic, minimal design](https://www.trendhunter.com/trends/dw5000r) and ditching the bright colors made popular in recent years for a solid black colorway.

The watch also features the familiar bulky casing for added shock resistance, as well as a multitude of digital functions, both staples in the G-Shock series.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 57% | Activity: 83% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Eco-friendly Watches:** Designing watches with micro-solar panels reduces battery waste and offers a sustainable energy source.
- **Solar-powered Technology:** Integrating solar-powered technology into timepieces allows for convenient recharging and eliminates the need for traditional batteries.
- **Minimalist Watch Design:** Embracing a classic, minimal design in watches provides a unique aesthetic and appeals to consumers seeking simplicity.

### Sectors Adopting This

- **Watch Manufacturing:** Watch manufacturers can incorporate eco-friendly features, such as solar-powered technology, into their products to meet the growing demand for sustainable options.
- **Renewable Energy:** The use of micro-solar panels in watches presents an opportunity for companies in the renewable energy sector to expand into new markets and applications.
- **Fashion Accessories:** The trend towards minimalist watch design opens up opportunities for fashion accessory brands to create sleek and understated timepieces that cater to minimalist aesthetics.

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