# Cashback Shopping Platforms Shopback Trades Purchases Made Through Its Site for Money By Laura McQuarrie | Published 2015-03-21 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/cashback-shopping References: [techinasia](https://www.techinasia.com/shopback-cashback-online-shopping-raised-600k-investors/) & [shopback](https://www.shopback.com/) Shopback is a platform that aims to entice [web browsers](https://www.trendhunter.com/trends/rebate-program) with [cashback shopping incentives](https://www.trendhunter.com/trends/rakuten-american-express-card). With each item purchased online, you're actually earning money—shoppers rejoice, who knew that you could actually earn money while spending it? Shopback is a new e-commerce platform launched out of Singapore that offers discounts from over 300 online shops. As an [affiliate marketer](https://www.trendhunter.com/trends/affiliate-marketing-platform), Shopback is able to earn a commission on a portion of each sale. Rather than racking in all the profits, Shopback shares a portion of its earnings with shoppers who purchase items through its service. The site is quite new, but already there are about 10,000 orders processed per month, with over 10,000 users active on a daily basis. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 45% | Activity: 72% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### Why This Trend Is Growing - **Cashback Shopping:** Cashback shopping platforms like Shopback are becoming increasingly popular as consumers look for ways to save money and earn rewards while shopping online. - **Affiliate Marketing:** Affiliate marketing is becoming more popular as e-commerce continues to grow, creating opportunities for platforms like Shopback to earn commissions while also providing discounts and rewards to shoppers. - **E-commerce Growth:** The growth of e-commerce is driving the popularity of cashback shopping platforms like Shopback, as consumers look for ways to shop online while also getting monetary benefits. ### Industries Being Reshaped - **Retail:** Retailers can partner with cashback shopping platforms like Shopback to increase sales and attract customers with discounts and rewards. - **Marketing:** The rise of cashback shopping and affiliate marketing presents opportunities for marketers to explore new and innovative ways to promote products and services. - **Finance:** Cashback shopping platforms like Shopback are disrupting the traditional finance industry, offering a new way for consumers to save money while still making purchases. ## Related on Trend Hunter - [Automated Savings Tools](https://www.trendhunter.com/trends/cashback1.md) - [Cashback Comparison Tools](https://www.trendhunter.com/trends/savewise-cashback.md) - [Rapid Refund Platforms](https://www.trendhunter.com/trends/reshop.md) - [Home Purchase Rewards](https://www.trendhunter.com/trends/rakuten-rewards-canada.md) - [Complimentary Cryptocurrency Shopping Apps](https://www.trendhunter.com/trends/tuktuk-web-app.md) - [Gamified Shopping Experiences](https://www.trendhunter.com/trends/browse-booster.md) - [Digital Money Saving Tools](https://www.trendhunter.com/trends/savestrike.md) - [Alcohol Cashback Programs](https://www.trendhunter.com/trends/alcohol-cashback-program.md) - [Smart Shopping Tools](https://www.trendhunter.com/trends/kaboo.md)