# Patterned Patchwork Knitwear The Casely-Hayford Fall/Winter 2012 Knitwear is Made in Ireland By Trenton Millar | Published 2012-11-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/caselyhayford-fallwinter-2012 References: [selectism](http://www.selectism.com/2012/11/16/casely-hayford-fall-winter-2012-knitwear/) & [casely-hayford](http://www.casely-hayford.com/stores) The Casely-Hayford Fall/Winter 2012 [knitwear collection](https://www.trendhunter.com/trends/atelier-solana) pieces together different knit patterns into sweaters that are all their own. The collection is made in Donegal, Ireland by professional knitters, and gives off a homemade and vintage vibe. Casely-Hayford is a father and son label that took details "from modern patchwork and American sportswear. By streamlining a traditional [fair isle knit](https://www.trendhunter.com/trends/christina-fair-isle-cardigan) to take it out of the country and into the city." Indeed, the fair isle pattern is a winter staple, and is used in an interesting way by Casely-Hayford, only on the sleeves. The collection is perfect for the streets or the slopes. To get your hands on some of these great designs, you can head over to Dover Street Market London & Tokyo, or [Hostem & Beams](https://www.trendhunter.com/trends/macmahon-knitting-mills-and-beams). ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 52% | Activity: 46% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Why This Trend Is Growing - **Patterned Knitwear:** Disruptive innovation opportunity: Develop a customizable knitwear platform that allows customers to create their own unique patterned knitwear designs. - **Homemade and Vintage Vibes:** Disruptive innovation opportunity: Create an online marketplace platform that connects vintage clothing sellers with buyers looking for unique and nostalgic pieces. - **Fair Isle Pattern Revival:** Disruptive innovation opportunity: Develop a sustainable and eco-friendly manufacturing process for producing fair isle patterned knitwear using recycled materials. ### Industries Being Reshaped - **Fashion Retail:** Disruptive innovation opportunity: Implement augmented reality technology in clothing stores to enable customers to virtually try on different patterned knitwear designs. - **Online Marketplace:** Disruptive innovation opportunity: Build a platform that facilitates collaborations between professional knitters and fashion designers to create unique patterned knitwear collections. - **Textile Manufacturing:** Disruptive innovation opportunity: Develop automated knitting machines that can efficiently produce intricate patterned knitwear designs, reducing production time and costs. ## Related on Trend Hunter - [Hand- Knitted Joint Apparel](https://www.trendhunter.com/trends/beams-x-macmahon-knitting-mills.md) - [Understated Men's Knitwear](https://www.trendhunter.com/trends/herdsman-sweater-collection.md) - [Elevated Seasonal Knitwear](https://www.trendhunter.com/trends/wool-knit.md) - [Arty Knitwear Collections](https://www.trendhunter.com/trends/arty-knitwear.md) - [Comfortable Sophisticated Knit Fashion](https://www.trendhunter.com/trends/kerisma-knits.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Wool Sweater Ranges](https://www.trendhunter.com/trends/buck-masons-wool-sweater-collection.md) - [Cozy Fall-Centric Streetwear](https://www.trendhunter.com/trends/caf-mountain.md) - [Collaborative Hand-Knit Streetwear](https://www.trendhunter.com/trends/macmahon-knitting-mills-and-beams.md)