# Coffee Fruit-Infused Custards Shake Shack's Cascara Shake is Made with the Skin of Coffee Cherries By Katherine Pendrill | Published 2019-09-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cascara-shake References: [fastfoodpost](https://www.fastfoodpost.com/shake-shack-whips-up-new-cascara-shake/) Fall is nearly here, but instead of ushering in the new season with [pumpkin spice](https://www.trendhunter.com/trends/pumpkin-spice-cappy) or caramel apples, Shake Shake is serving up a new Cascara Shake for a limited time. For those unfamiliar, cascara is a fruity ingredient made from the dried skin of coffee cherries. But despite the association with coffee, cascara is often described as sweet-tasting, which a [flavor similar to cherries](https://www.trendhunter.com/trends/cherry-cream-cold-foam) or red currants. To create its new Cascara Shake, Shake Shack combined its classic [vanilla frozen custard with cascara syrup](https://www.trendhunter.com/trends/brown-sugar-latte-milkshake) and a smattering of chocolate sprinkles. For any non-coffee drinkers who might be worried about their caffeine intake, you'll be happy to hear that the Cascara Shake does not taste like coffee, nor does it have the same caffeine content as coffee. Image Credit: *Shake Shack.* ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 77% | Activity: 98% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Fruity Ingredients in Desserts:** Exploring the use of unique and unexpected fruits in dessert recipes to create new flavors and experiences. - **Non-coffee Beverage Options:** Developing creative and flavorful alternatives to traditional coffee-based drinks for non-coffee drinkers. - **Innovative Shake Flavors:** Experimenting with unconventional ingredients and flavor combinations to create unique and exciting milkshake offerings. ### Industries Being Reshaped - **Food and Beverage:** Opportunities for food and beverage companies to explore unique ingredients and flavors to create innovative products. - **Coffee Industry:** Expanding product offerings to include coffee byproducts like cascara, catering to a wider range of consumer preferences. - **Fast Food Chains:** Creating limited-time shakes with non-traditional flavors and ingredients as a way to attract customers and generate excitement. ## Related on Trend Hunter - [QSR-Produced Milkshake Menus](https://www.trendhunter.com/trends/shake-shack-7.md) - [Apple Donut-Flavored Shakes](https://www.trendhunter.com/trends/apple-cider-donut-shake.md) - [Apple Cider-Flavored Shakes](https://www.trendhunter.com/trends/apple-cider-shake.md) - [Seasonal Snickerdoodle Cookie Shakes](https://www.trendhunter.com/trends/winter-classics-shakes.md) - [Strawberry Frosted Donut Shakes](https://www.trendhunter.com/trends/strawberry-frosted-donut-shake.md) - [Limited-Edition New Year Milkshakes](https://www.trendhunter.com/trends/new-shake-shack-shakes.md) - [Triple Chocolate Custard Shakes](https://www.trendhunter.com/trends/triple-chocolate-brownie-shake.md) - [Cafe-Inspired Milkshake Menus](https://www.trendhunter.com/trends/coffee-milkshake.md) - [Chocolate-Caramel Desserts](https://www.trendhunter.com/trends/caramel-mocha-chip-shake.md)